Tag Archives: Cravens Newcastle.

GVC calls for agency pitch merging Ladbrokes & Coral creative accounts

SBC News GVC calls for agency pitch merging Ladbrokes & Coral creative accounts

FTSE250 gambling group GVC Holdings will move to consolidate the creative advertising accounts of its UK flagship operators Ladbrokes and Coral. The account review is undertaken despite both GVC brands switching lead creative agencies during the course of 2018. Seeking to bolster World Cup Russia 2018 engagement, Ladbrokes launched its nationwide ‘Bettors of Britain’ campaign under the guidance of Cravens …

Read More »

Ladbrokes reveals specific sports narrative with ‘We Glove It!’ campaign

SBC News Ladbrokes reveals specific sports narrative with 'We Glove It!' campaign

This weekend Ladbrokes launched its second UK multi-channel advertising campaign ‘We Glove It!’ under the creative guidance of new marketing agency – Cravens Newcastle. Featuring British boxing legend Frank Bruno, Ladbrokes debuted ‘We Glove It!’ targeting coverage of Saturday’s much-anticipated WBC Heavyweight Championship boxing clash between Deontay Wilder Vs Tyson Fury. Launching ‘We Glove It!’, Cravens detailed that the campaign …

Read More »