Betano has secured its second sponsorship agreement in the Brasileiro Serie A, signing a two-year deal with Rio de Janeiro-based Fluminense FC. Under the terms of the agreement, the Kaizen Gaming operator will gain brand visibility on the front of Fluminense players shirts, with the Betano logo appearing on the team’s jerseys in the opening match of the Brazilian Cup …
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Gaming Innovation Group (GiG) has penned a new partnership with Kaizen Gaming, supplying its GiG Comply tool to the Greek multinational operator. GiG Comply, an automated marketing compliance solution, scans more than 30,000 web pages each day for content including igaming ‘code red’ words, links and regulatory requirements across multiple jurisdictions. Jonas Warrer, Chief Marketing Officer at GiG, commented: “We …
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Greek online gaming and sports betting operator Kaizen Gaming has strengthened its board by appointing Claus Jansson as its new Head of Affiliate Marketing and Media Buying. Jansson’s primary responsibility will be overseeing the firm’s strategic local and international expansion plans for its flagship Betano and Stoiximan brands, and will report directly to company CMO Panos Konstantopoulos. ‘It’s a great …
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Claus Jansson, Head of Sales for Better Collective, takes SBC News readers on a tour of SmartBets’ European operations, as the Better Collective Spotlight falls on the firm’s Scandinavian expansion, a bonus-based challenge for Swedish operators, legal challenges to the advertising ban in Italy, and building on its growing media profile in Germany. SBC: SmartBets expanded its Scandinavian horizons last …
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The path to glory at this year’s SBC Awards is now clear, after the nomination phase for the 32 prizes on offer was declared open. Now in its fifth year of rewarding and celebrating the very best the industry has to offer, the number of categories has been boosted from 28 to 32, with 12 awards for operators and affiliates, as …
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