Channel 4 will air tonight ‘Football’s Gambling Addiction’ (7:30-8:30 pm), an investigation of football’s current relationship with gambling brands, led by former Scottish Conservative leader Ruth Davidson. The documentary was commissioned last month by the terrestrial broadcaster, which had recruited the former minister and journalist to lead an investigation of football’s ‘intertwined relationship with betting and gambling operators’. In its …
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ITV: Euro 2020 gambling advertising ‘will be significantly reduced’
ITV has responded to the calls from Scottish National Party (SNP) MP Ronnie Cowan to suspend gambling advertising during the upcoming 2020 UEFA European Championships. During the 2018 FIFA World Cup, the free-to-air terrestrial broadcaster ran 172 betting-related ads throughout its coverage, whilst over £2.3 billion was wagered in the UK on the tournament. In its statement, ITV detailed: “The …
Read More »Big Step campaign calls for Euro 2020 gambling ad suspension
A group of 60 gambling law reform advocates have joined the Big Step campaign in calling for a suspension of gambling advertising during this summer’s UEFA European Football Championship. An initiative of the Gambling with Lives charity, the Big Step has detailed its suggestions in a letter to several broadcasters and media outlets covering television, radio and online verticals, including …
Read More »Scientific Games’ OpenSports finds more success at Grand National
Scientific Games has broken its records again in 2021, this time at the Grand National at Aintree Racecourse on Saturday, building on the success of its OpenSports platform at the Cheltenham Festival. The Nasdaq registered firm reported over 50 million bets placed through OpenSports, utilised by a range of online and retail operators, with over 19 million bets placed on …
Read More »Ladbrokes penalised by ASA for socially irresponsible advertising
Ladbrokes has been sanctioned by the Advertising Standards Authority (ASA) after a complaint regarding an on-demand video advertisement. Released on 25 October 2020, the video, set in a café, depicted various customers using the Ladbrokes app on their phones. Footage of a horse race is then shown, while a voice over states ‘come starter’s orders, I’m a bag of nerves,’ …
Read More »Bet Regret focuses on betting self-awareness for new football season
GambleAware has announced the launch of ‘phase two’ of its flagship ‘Bet Regret’ campaign ahead of this weekend’s start of the Premier League 2020/2021 season. Promoted nationwide, GambleAware’s latest campaign carries the tagline ‘tap-out to avoid Bet Regret’, urging audiences to pause and reconsider before they place an impulsive bet. Measuring the impact of its Bet Regret series on UK …
Read More »Ben Keith, Star Sports: racing must be diverse, fun, and welcoming
Over recent years, the UK racing sector has faced a number of difficulties including cuts to funding, concerns over age-verification measures and engagement with a wider audience. Speaking to Ben Keith, Owner of Star Sports, at Betting on Sports he explained that the on-course sector is doing everything it can to prevent under-aged gambling. He said: “I don’t really think …
Read More »Viewing figures for Grand National rise as Tiger Roll emulates Red Rum feat
This year’s Randox Health Grand National at Aintree Racecourse has continued to grab the attention of the nation, as viewing figures for the ITV-covered race have increased by 12 per cent. The broadcast, fronted by Ed Chamberlin, is reported to have hit figures of 9.6 million at peak viewing time, which is up from the 8.5 million viewers in 2018. …
Read More »Matchbook Betting Podcast unveils three new hosts
With the Premier League firmly upon us, the NFL season returning on Thursday, and the Champions League a mere two weeks away, the Matchbook Betting Podcast has announced a new roster of hosts. Ali Maxwell (Premier League), Nat Coombs (NFL) and Phil Kitromilides (Champions League) will be delivering weekly focused previews and insights for sports fans. Matchbook CEO Mark Brosnan …
Read More »Johnny Vegas fronts LeoVegas ‘Double Brand Ambassadors’ UK TV campaign
Comedian Johnny Vegas, star of British comedy series ‘Ideal’ and ‘Benidorm’ will front LeoVegas’ new UK TV advertising campaign ‘Double Brand Ambassadors’. Created by London creative marketing agency NOW, the TV campaign aims to drive the message that LeoVegas is the ‘King of Mobile Casinos’ offering more slots and games than its competitors. LeoVegas marketing detailed that its new advert …
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