Tag Archives: bwin

GVC recruits RISQ as group jackpot betting lead

FTSE250 gambling group GVC Holdings has confirmed that industry risk-management and insurance specialist RISQ will act as lead betting jackpot supplier for its online betting properties. Updating the market, GVC will move to enhance its betting promotions with RISQ B2B Jackpot solutions. The partnership has begun with RISQ acting as lead insurer of GVC’s European sportsbook Bwin’s World Cup 2018 …

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Hand of Gold … bwin unveils Maradona’s Millions promotion

With World Cup fever reaching boiling point, bwin has teamed with Argentinian icon, Diego Maradona to offer its biggest ever jackpot promotion, ‘Maradona’s Millions’, with a staggering prize of up to £5 million up for grabs. The promotion ties-in with the bwin’s blockbuster ‘Who Stole the Cup’ campaign, which as well as starring the Argentinian legend, also features football royalty, Cafu, …

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GVC may face battle to pass pay deals at AGM

The Board at GVC may face a battle to pass two resolutions at its AGM next week regarding executive pay after shareholders were advised to vote against the proposals. GVC, which operates the betting brands Ladbrokes, Coral & bwin, intends to award CEO Kenny Alexander and chairman Larry Feldman huge share option packages, worth £45m and £22.5m respectively since 2016. While …

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Tech start-up Tokabot launches virtual betting buddy on bwin

Tokabot - Copyright: irinastrel123 / 123RF Stock Photo

Tech start-up Tokabot has teamed up with bwin to bring its chatbot technology to the sports betting market in time for next month’s football showpiece in Russia. The two parties have unveiled ‘WettBuddy’, a brand-new approach to customer engagement for customers on bwin throughout the World Cup and beyond. Launching this month in Germany and Austria in a trial phase …

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bwin launches blockbuster campaign for Russia 2018

GVC Holdings’ European sports betting subsidiary bwin, has announced the launch of its World Cup Russia 2018 multi-vertical marketing campaign ‘Who Stole the Cup?’ Continuing its ‘blockbuster approach’ to promoting its sportsbook product, bwin marketing details that ‘Who Stole the Cup?’ is the sequel to 2017’s European-wide ‘The Race’ campaign. bwin latest marketing campaign is produced by Spanish director Pedro …

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Scott Longley – A short history of betting shirt sponsorship in football (part 1)

Scott Longley details to SBC readers the industry’s first steps in football sponsorship and marketing, in what is now a multi-million £/€/$ discipline for all betting operators. _______________ We start (perhaps improbably) with Fulham FC in the first years of the new century when in its second season in the Premier League the club signed a deal with Betfair that …

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GVC Holdings and Ladbrokes Coral – The story so far

After securing a near majority approval of its shareholders to proceed with the proposed acquisition of Ladbrokes Coral Plc, GVC Holdings has further receivgo-aheado ahead of its investor counterparts at the FTSE100 betting  group. The transaction is now set to be forwarded on to the United Kingdom’s High Court for final judgement (target date 23 March) It has, however, been …

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Gambling Commission hands ElectraWorks £350,000 fine

Online gambling business ElectraWorks has been fined £350,000 by the Gambling Commission for repeatedly misleading consumers with adverts relating to free bonuses. Additionally, the operator has also received a formal warning from the Commission for failing to ensure that the person responsible for marketing at the business was in possession of a personal management licence. On 17 August 2016 the …

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Yggdrasil expansions continue into Spain

Dirección General de Ordenación del Juego

Yggdrasil Gaming has continued its expansion strategy into new markets, with an announcement that a deal has been reached to offer its titles within Spain. Working in conjunction with existing partner GVC, Yggdrasil details that the firm is set to enter the regulated Spanish iGaming market later this year. GVC, whose strong presence within market of Spain is partly aligned …

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Jdigital ups responsibility initiatives as Spain prepares for market expansion

Seeking to bolster Spanish market integrity provisions and social responsibility initiatives, Spanish industry trade body, La Asociación Española de Juego Digital (Jdigital), has announced the launch of new information portal JuegoESresponsable (juegoesresponsable.org). The portal seeks to bring transparency to Spanish online gambling consumers, whilst highlighting responsible gambling practices and social responsibility projects undertaken by Spanish market stakeholders. Jdigital informs that JuegoESresponsable, …

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