Betfair, a subsidiary of Flutter Entertainment, has named top jockey Bryony Frost as an ambassador of the betting brand. The collaboration sees Frost share her views on racing and her weekly rides, including 12-time champion trainer, Paul Nicholls, two-time champion jockey, Ryan Moore, and TV pundits such as Kate Tracey, Kevin Blake and Vanessa Ryle. Laura-Jane O’Shea, Chief Executive Officer …
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British National Hunt jockey Bryony Frost has been named as Horseracing.co.uk’s first ever brand ambassador. The 25-year-old English jockey will contribute to the relaunch of the Horseracing.co.uk website, sharing insights and race knowledge, whilst collaborating with the editorial team on the creation of digital content. Frost, who was nominated for BT Sport’s 2019 Action Woman of the Year accolade, became …
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Southwell Racecourse has confirmed that it will be marking International Women’s Day with an all-female racecard on Sunday 8 March. The decision comes after a record-breaking year for women in racing, and will be run in conjunction with the sport’s Diversity in Racing Steering Group, the BHA, Women in Racing and Great British Racing. Tallulah Lewis, Chair of Women in …
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British racing’s Diversity in Racing Steering Group (DiRSG) has revealed that it will be collating and evaluating cross-industry diversity data during 2020, as the group moves towards raising awareness of the importance of diversity and inclusion across racing. As confirmed in its 2019 annual update, the group has outlined its overall strategy and priorities for the upcoming 12-18 months. Sulekha …
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Matchbook is extending its offer of 0% commission on all UK and Irish racing to 28th April, meaning punters can look forward to commission-free betting on both the Grand National and the Punchestown Festival next month. Neil Campbell, Matchbook’s Chief Marketing Officer, said: “We want to keep encouraging customers to move over to the Matchbook Betting Exchange. Those that did …
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Online betting exchange Matchbook (Matchbook.com) has further supported its ongoing 0% commission on racing wagers campaign, by announcing Joseph O’Brien and Bryony Frost as new brand ambassadors. In time for Cheltenham 2018, Matchbook marketing details that it has signed two of racing’s fast-rising stars, who will match the betting firm’s ‘ambitious trajectory’. Bryony Frost, 22, has been a revelation in her …
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Jockey Club Racecourses (JCR) has announced a first of its kind partnership for the group, with Bryony Frost now its first group wide ambassador. Through the new link up, Frost is set to work with JCR in aid of the promotion of British racing, which will be done though media work, personal appearances, social media channels and a regular blog. In …
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