Tag Archives: Boris Chaikin

SCCG Management agrees strategic technology partnership with SSTrader

SBC News SCCG Management agrees strategic technology partnership with SSTrader

Gaming industry management advisory firm SCCG Management and AI-powered sports analytics platform SSTrader have announced a new partnership this week, combining the former’s global influence and expertise with the latter’s technological solutions. A joint statement detailing the move said that the partnership brings “promising advantages to operators within the industry, elevating their capabilities in several crucial ways”. It added: “Notably, …

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Soft2Bet extends Swedish reach with Betinia deal

SBC News Soft2Bet extends Swedish reach with Betinia deal

Sportsbook and casino platform provider Soft2Bet has extended its Swedish footprint after partnering with Betinia.  As a result of the new agreement, Betinia will benefit from access to Soft2Bet’s live sports and pre-match offering as well as its range of virtual betting products. Boris Chaikin, CEO at Soft2Bet, said: “With Soft2Bet already accustomed to the Swedish market, it feels like …

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Kiril Nestorovski to ‘lead expansion strategies’ at Soft2Bet

BetBright

Soft2Bet has strengthened its leadership team by appointing Kiril Nestorovski as its new Director of B2B, with responsibility for ‘leading and executing expansion strategies’ across its products and services. In his new position, Nestorovski will lead the firm’s B2B operations in order to find an effective execution to its expansion plans across in new and emerging markets. The firm successfully …

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Soft2Bet secures MGA licences to push forward with international growth

SBC News Soft2Bet secures MGA licences to push forward with international growth

Soft2Bet has strengthened its status in the European gaming sector after acquiring licences from the Malta Gaming Authority (MGA) for two of its brands, Campobet and YoyoCasino. CampoBet is one of Soft2Bet’s best performing brands in Europe, offering a range of sports betting options and casino games as part of a ‘all-in-one entertainment experience,’ whilst YoYo casino had be tailored …

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Soft2Bet strengthens team with Hamza Afifi appointment

Soft2Bet strengthens team with Hamza Afifi appointment

Hamza Afifi, the former Head of Sales for SiGMA Group, has been selected as the new PR Director for Soft2Bet. In his new role, Afifi will take responsibility for promoting the supplier’s portfolio of operator brands, which includes the recently launched gamified sportsbook Betinia and the cabaret-inspired casino Winota. Commenting on the appointment, Soft2Bet CEO Boris Chaikin said: “A warm …

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Soft2Bet boosts Nordic expertise with Noer promotion

Soft2Bet boosts Nordic expertise with Noer promotion

Peter Christian Noer has been selected as Soft2Bet’s new Regional Manager for the Nordic markets, strengthening the sportsbook platform provider’s position within the region. Following an ‘impressive spell’ as the Country Manager for Sweden, Noer will now take responsibility for helping Soft2Bet to continue growing its footprint across Sweden, Norway and Finland – three areas identified as ‘key territories’ for …

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Soft2Bet bolsters marketing team with Pablo Ferreira appointment

Soft2Bet bolsters marketing team with Pablo Ferreira appointment

Soft2Bet will continue to ‘exceed the requirements of partners across the globe’ after confirming that Pablo Ferreira will become the company’s new Chief Marketing Officer. Following what Soft2Bet has praised as a ‘successful spell’ in his role as Head of Country Managers, Ferreira will take charge of creating the promotional strategy for Soft2Bet’s flagship 2021 sportsbook as well as the …

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Soft2Bet launches MGA-licensed casino brand Cadabrus

Cadabrus

Soft2Bet has launched its MGA-licensed operator brand Cadabrus, where players are welcomed by a rabbit with a love for magic tricks (click here or watch the video above). Cadabrus is the latest addition to Soft2Bet’s portfolio of more than 20 operator brands and follows on from the hugely successful launch of its first gamified online casino, jungle-themed Wazamba. As well …

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