French online poker and sportsbook operator Winamax has returned to serve as principal shirt sponsor of FC Girondins de Bordeaux. Winamax, which is France’s biggest online poker room, had previously branded the Les Girondins front of shirt for the period spanning 2015 to-2019. The new partnership will see Winamax replace French leisure and hospitality group Bistro Régent as principal sponsor …
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Betclic has launched its new ‘Bascule dans le Game’ (‘Switch the Game’) advertising campaign across French TV, print and social media networks. The Bordeaux-based betting group debuted its new campaign yesterday during RMC TV1 broadcast of the UEFA Champions League tie between FC Barcelona and Ligue-1 champions Paris Saint Germain. The HD campaign was developed by Paris marketing studio Socialy.fr, …
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French online gambling group Betclic Everest has confirmed that it has withdrawn its entire UK market presence. Last week, Betclic Everest brands – Betclic, Everest Gaming and Expekt – issued communications to players and marketing partners confirming their UK market withdrawal effective from 31 October. Post the withdrawal date, Betclic Everest brands will allow limited access to ‘My Account’ areas, allowing …
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Seeking to revamp its home market profile, French online bookmaker Betclic has confirmed the appointment of Paris-based Socialy.fr as its new lead creative advertising agency for display, TV and digital verticals. Socialy.fr replaces Omnicom Group and DDB Europe, French marketing agency Romance as Betclic lead creative account. French media news source Strategies.fr, reports that Betclic’s executive team appointed Socialy.fr without …
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Finalising its 2018 relocation projects/programs, French online bookmaker Betclic confirms that in 2019. The firm will relocate its headquarters to the newly built ‘Whoorks’ building in Bordeaux’s Bacalan area. Betclic will move all 200 Bordeaux employees working within its European headquarters to the new hi-tech and innovation built Whoorks building, designed and serviced by Groupe Legendre. The French bookmaker will occupy nearly half …
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European online betting group Betclic has confirmed that it has become the official betting partner of French Top-14 rugby union side Union Bordeaux Begles (UBB). Confirming its latest sponsorship, Betclic marketing details that it will show its home support for ‘Girondins rugby’ backing l’UBB. In 2018, Betclic governance chose the city of Bordeaux as its new headquarters, relocating staff from …
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French online gambling group Betclic has confirmed that it intends to hire an additional 100 new employees for its new Bordeaux headquarters. Under the leadership of new Chief Executive Nicolas Béraud, the legacy French online gambling firm has restructured its operations, relocating its head office from Paris to the South West of France. Furthermore, Betclic governance continues to reduce the …
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French licensed online gambling group Winamax has this week confirmed that it has renewed its betting partnerships/sponsorships with Ligue 1 football clubs FC Nantes and Girondins de Bordeaux. The firm confirmed that it had renewed Girondins terms, which will see the Winamax firm continue to be promoted on Bordeux’s match-day sleeves and shorts for a further two seasons. Its FC …
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