Arcangelo Lonoce has been confirmed as the new Head of Business Development in Europe, for slots developer and provider Habanero. Toni Karapetrov, Head of Corporate Communications at Habanero, has stated that his appointment will help with the provider’s planned move into Western Europe during 2018, adding: “Arcangelo’s excellent track record in the gaming industry speaks for itself, and we are …
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Heavyweight Sport launches content production arm
Heavyweight Sport, one of the shortlisted companies in the Marketing Agency of the Year category for this year’s SBC Awards, has launched a new content production division. ‘Pound-For-Pound’ is to be operated as an in house creative studio, with a particular focus to be placed upon digital content and video production. The new division is to be headed up by …
Read More »Pragmatic Play secures Bethard deal
Slot developer Pragmatic Play has continued its portfolio expansion by reaching an agreement with Bethard Group. This will see the digital casino games provider roll out its 80 plus slot titles, following recent similar deals with GVC and GAMEIOM – which allowed them to reach tier one operators Ladbrokes Coral and BetVictor. Yossi Barzely, Head of Business Development at Pragmatic …
Read More »Shaun Simmonds – why gamification will rule at Russia 2018
Shaun Simmonds, Founder of Supersub Sport and Sportpesa’s UK representative, takes a look ahead at next year’s World Cup in Russia and predicts a creative surge to attract a new audience. The fact that next summer’s World Cup will be in Europe is a huge plus. I remember covering a match between USA and Ghana on Twitter at 11pm on …
Read More »Shane Stafford explains how BetVictor makes the most of its Liverpool partnership
Speaking at the Soccerex Global Convention in Manchester, Betvictor’s head of brand Shane Stafford described having a ‘strategy’ as ‘key to utilising the assets’ that come from a sporting partnership. Addressing the sponsorship panel, Stafford said: “When going into Snapchat, Facebook and Twitter don’t just go into it without a strategy, I’ve seen lots of brands that have just jumped …
Read More »Football holds sway on bettingexpert despite domestic break
The Confederations Cup final between Chile and Germany came out as July’s top match on bettingexpert, in a month dominated by football despite the absence of domestic league action. Surprisingly, the Champions League qualifier between Rijeka and TNS took second spot behind the final in Russia, ahead of the competition’s third place play-off between Portugal and Mexico. Unibet was the …
Read More »BetVictor & Realistic Games launch Liverpool FC ‘LFC Stars’ game
In partnership with industry content provider Realistic Games, Gibraltar online bookmaker BetVictor has announced the launch of its exclusive Liverpool FC slots game ‘LFC Stars’. The game will be exclusive to BetVictor casino inventory, as the Official Betting Partner of Liverpool FC. LFC Stars is a three-reel, five-win line slot, featuring present Liverpool FC players Roberto Firmino, Georginio Wijnaldum, Adam Lallana …
Read More »Bookies launch 2018 World Cup masterplans
Matthew Glazier of bookies.com looks ahead to next summer’s World Cup extravaganza in Russia, which promises to be typically record-breaking. Aside from an Under-21 European Championship and the glorified group of friendly matches that comprised the Confederations Cup, there wasn’t a lot of football played during the summer of 2017, although at least the latter tournament whetted the appetite for …
Read More »Another Touch salvages difficult day for experts at Nottingham
Stephen Harris, the horse racing guru at bettingexpert, saw his lead cut in the Tipster Challenge, despite matching the 2.25-point return of this week’s guest at Nottingham. BetVictor PR Manager Charlie McCann sits third in the early stages of the Flat Season competition, sponsored by Betting Gods, after a win for 9/4F Another Touch in the 3:50. Unfortunately, neither of …
Read More »bettingexpert’s Harris picks Seduce Me as his Nottingham Nap
Stephen Harris from bettingexpert has taken a chance on Seduce Me as his Nap of the Day at Nottingham, after claiming that the Karl Burke trained horse will be “spot on fitness wise”. Unlike Harris, today’s Tipster Challenge guest Charlie McCann has gone for a race favourite in Wahiba, ridden by Andrea Atzeni, who he expects to “make all” despite a …
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