Tag Archives: betting partner

Betway is the Official Betting Partner of ESL One Cologne

SBC News Betway is the Official Betting Partner of ESL One Cologne

In a major announcement by ESL, it was revealed today that CS:GO tournament ESL One Cologne (the finals for which are July 7-9) will this year have Betway as its Official Betting Partner. In turn this means that live odds will be available in the broadcast. Betway’s Anthony Werkman, Director of Marketing and Operations commented: “We are delighted to partner with …

Read More »

George Harborne: Betting Partnerships in the Premier League

SBC News George Harborne: Betting Partnerships in the Premier League

George Harborne, Head of Partnerships at Premier League side West Bromwich Albion, discusses how the betting industry currently works alongside the country’s top football clubs. As far as partnership categories go, betting is one which is a ‘sure thing’, with Premier League clubs deriving some form of income from advertisers in this industry. However, despite the hefty investment from the …

Read More »