Better Collective] Archives

Stoiximan dominates first-ever Betarades Greek Bookmaker Awards

January 24, 2020

TCB Holdings‘ flagship sportsbook property Stoiximan took home an unprecedented seven awards at the inaugural ‘Betarades – 2020 Greek Bookmaker Awards’. Stoiximan was crowned ‘Best Greek Sportsbook’ by Betarades judges, and also claimed the marquee title of ‘Players Choice’ for best Greek market bookmaker. In 2019, Stockholm-listed industry publisher Better Collective announced that it would be hosting a gala event for …

Better Collective Spotlight: Moving into DFS through RotoGrinders deal

June 14, 2019

Late last month, leading igaming affiliate Better Collective acquired a 60 per cent stake in RotoGrinders – the operator of news and information portals rotogrinders.com, pocketfives.com, sportshandle.com, usbets.com and pennbets.com – for a fee of $21m. We caught up with Tomás Vaz de Carvalho, Project Manager of Global Operations at Better Collective – who also confirmed that it will acquire …

Better Collective accelerates US vision with $21m RotoGrinders deal

May 28, 2019

Stockholm-listed industry affiliate marketing publisher Better Collective AB has moved to significantly expand its US market profile and strategic vision after acquiring a 60% stake in Rical LLC, the operating company of the RotoGrinders network. The transaction sees Better Collective acquire its majority stake in RotoGrinders for $21 million, with the Stockholm enterprise granted first right to secure the remaining …

UK heavyweights form ‘Responsible Affiliates in Gambling’

May 20, 2019

New UK industry trade association ‘Responsible Affiliates in Gambling (RAIG)’ has been formed in recognition of the role ‘affiliate marketing providers must play’ as part of wider UK industry initiatives promoting social responsibility and safer gambling standards. RAIG is founded by leading UK betting affiliate publishers; the Racing Post, Better Collective and Oddschecker, backing the RAIG’s mandate of ‘promoting social …

USBets builds authority network acquiring Sports Handle

December 3, 2018

The M&A scene has come to US gambling publishing, as USBets confirms that it has moved to acquire competitor Sports Handle (SportsHandle.com). The undisclosed sum transaction, sees USBets expand its gambling resources network with Sports Handle added to its publishing portfolio which includes leading state-specific portals NJ Online Gambling and PennBets (Pennsylvania). In its acquisition notice, USBets confirms that Sports Handle …

Better Collective Spotlight – CasinoVerdiener – Building an affiliate legacy

July 19, 2018

In the first of a new series – ‘Better Collective Spotlight’, SBC breaks down the marketing portals of leading industry affiliate publisher Better Collective. 2018 has been a marquee year for Better Collective’s enterprise, which has seen the company IPO on the Stockholm Nasdaq. SBC speaks to Lead Content Editor Karoline Hall on developing Better Collective’s first proposition, German-language casino …

Breaking Barriers… Better Collective forms bettingexpert API integration with Matchbook

January 31, 2018

Sports betting affiliate Better Collective has announced an ‘industry first partnership’ with online betting exchange Matchbook (Matchbook.com), which will see its bettingexpert Tipster API integrated within the operator’s platform. The API integration, sees Better Collective and Matchbook form a data collaboration, seeking to inform and engage Matchbook exchange players with detailed objective information on tips and ROI potential of live …

Double whammy as SmartBets adds Swedish and horse racing

July 3, 2017

Customisable odds comparison site SmartBets has expanded its Scandinavian horizons after launching in Sweden. This makes it the fifth language available on the platform. SmartBets is now available in English, Danish, Italian, German and Swedish. This is the latest in a series of expansions into new territories in recent months; in April SmartBets launched in Danish, in February it launched SmartBets Italia …

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SBC News Voice of the Sports Betting Industry

Tag Archives: Better Collective]

Stoiximan dominates first-ever Betarades Greek Bookmaker Awards

Better Collective Spotlight: Moving into DFS through RotoGrinders deal

Better Collective accelerates US vision with $21m RotoGrinders deal

UK heavyweights form ‘Responsible Affiliates in Gambling’

USBets builds authority network acquiring Sports Handle

Better Collective Spotlight – CasinoVerdiener – Building an affiliate legacy

Breaking Barriers… Better Collective forms bettingexpert API integration with Matchbook

Double whammy as SmartBets adds Swedish and horse racing

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