September 6, 2018
In some respects, the time has flown by, while other elements of the journey have moved at a snail’s pace. That’s the view of Aly Lalani, Head of Marketing at BetRegal.com, as he reflects on an eventful, yet ultimately rewarding, first year for the new sports betting brand. As I sit here at the beginning of September typing this, I realize …
Read More »October 12, 2017
Former Pinnacle Marketing Director Aly Lalani is one of the key drivers behind the launch of BetRegal.com, a new sportsbetting and gaming brand created to provide its customers with the “highest possible value” in prices. After defining the go to market strategy, Lalani is back to share his experiences about the challenges of bringing a new brand to the market. …
Read More »June 28, 2017
New Bookmaker BetRegal (BetRegal.com) has launched today, powered by EveryMatrix platform and software provisions. Operated by The Regal Group Ltd, BetRegal seeks to quickly establish itself as the market leader in low-margin betting odds for seasoned punters in both in-play and pre-match sports markets. The new bookmaker further states that it will offer betting customers the best value incentives for …
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