Tag Archives: Betinvest

Betinvest: Esports is crucial to the betting industry

Esports is one of the fastest growing entertainment sectors in the world today, with industry revenues set to grow to over £930m this year, according to a report by market intelligence firm Newzoo. With the industry starting to take shape, it is imperative that the betting industry conforms to the scene in order to fully maximise the sector’s huge potential.  …

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New project to highlight the people behind Betinvest success

Betinvest

Sports betting solutions provider Betinvest has launched a non-commercial project designed to recognise the key personnel across all different departments of the company. We are Betinvest will be officially launched at the end of February. It is a monthly series which can be followed on the company’s official Facebook and LinkedIn pages. “The aim of our project We are Betinvest …

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SBC’s Year In Review: December’s big betting news

As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world.  This final edition looks at December and more specifically at an interview with BetConnect’s CEO Daniel Schreiber, the tackling of sports betting corruption, the key to customer loyalty and how sponsorships can lead to the …

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SBC’s Year In Review: July’s big betting news

As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world.  This seventh edition looks at July and more specifically at the Kenyan market, the product journey of BetBlocker, Brazil’s sports betting potential and Regulus Partners’ review of UK betting consequences. Winning Post – Kenya bringing …

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Design or content – The key to customer loyalty for iGaming?

design

What is the key to customer loyalty for iGaming – design or content? There is no clear-cut answer to this complex question, writes Betinvest COO Max Dubossarsky. Experts believe that the average person sees around 3000 advertising messages a day. Advertisements are played before TV shows, they appear amongst articles in the pages of glossy magazines, look out from billboards, …

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Betinvest: The provider’s part in the personalised player experience push

design

There is so much talk about sportsbook personalisation for the B2C market. In fact, according to Betinvest COO Max Dubossarsky it represents the “horn of plenty” for operators wanting to get as close as they can to their players. But what is the role of the provider? Dubossarsky thinks that it is primarily to provide the tools which help “operators …

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From rock band star to CRDO: Igor Popov joins Betinvest

Popov

Having spent the last seven years at Playtech, industry veteran Igor Popov has become the new Chief Research and Development Officer (CRDO) at Betinvest. Popov, who earned his first ever pay as a musician in a rock band, has gone on to forge a successful career in gaming through working on successful Playtech projects for the likes of William Hill, …

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Round table – Betinvest: The future of sportsbook personalisation

Betinvest

Some of the leading suppliers to the sports betting industry have offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The next round table participant was Betinvest, represented by its VP of Business Development Valentyn Kyrylenko. SBC: What role does pricing and risk have to play in the …

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Betinvest: Why sports mad Brazil is ready to be LATAM’s next Colombia

Betinvest

Valentyn Kyrylenko, VP of Business Development at Betinvest, discusses the huge potential of sports betting in Brazil, which of Peru and Brazil is better prepared to take the next steps towards regulation, and why betting operators need to be aware of the key betting habits across LATAM, where the average stake “totally differs” from Europe. SBC: You said in a …

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Betinvest: Tailoring the iFrame solution for Asian operators

iFrame

Betinvest has taken a leap into the world of esports through its industry-first customisable iFrame solution. Vitalii Humeniuk, the firm’s esports development manager, and Valentyn Kyrylenko, VP of Business Development, spoke to SBC News about the development of its solution and why it is such a good fit for Asian market operators. SBC: Hi Valentyn, can you outline the key …

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