Tag Archives: Betgenius

Betgenius launches ‘next level’ sportsbook streaming service

Betgenius continues to enhance its sports betting engagement provisions, after launching its first ever streaming service designed to help sportsbooks plug crucial gaps in their in-play betting schedules with sports content from around the world. Seeking to become the industry’s optimal streaming service, Betgenius has developed its product from partnerships with official rights holders across multiple sports, maintained through Genius …

Read More »

Betgenius evolves BetBuilder adding NFL & NBA provisions

Betgenius has announced the ‘next evolution’ of its BetBuilder product, adding greater market variety and control of pre-match betting inventory for sportsbook clients. The sports data technology group continues to enhance its BetBuilder vertical in partnership with next-generation sportsbook software supplier Sportcast, bringing new innovations to industry ‘Request-a-Bet’ standard disciplines. Expanding the product’s range, Betgenius adds the NFL and NBA …

Read More »

The data crunch: Battle lines being drawn over live sports data

live data

The roster of major sports properties entering into official data partnerships to commercialise their live data has attracted plenty of attention in recent months, not least because of the arrival of the major US sports leagues into this arena writes David Lampitt, MD of Sports Partnerships at Sportradar. These data deals have been growing in number, value and geographic reach, …

Read More »

Serie A appoints Genius Sports as data lead for betting services

Ahead of the start of a new European football season, sports data and technology provider Genius Sports Group secures the official rights to collect and distribute Serie A betting data through its Betgenius subsidiary. Strengthening Serie A integrity provisions, Genius Sports will capture match data utilising its in-stadia pitchside technology, which instantaneously distributes a live feed to licensed sportsbook operators …

Read More »

Betgenius seeks Italian market growth with Desideri appointment

Betgenius has appointed Luca Desideri as its new Commercial Director for the Italian market, as the organisation seeks to support its current growth strategy.  Desideri joins the sports data specialists from SBTech, where he previously held the role of Country Manager. He brings with him a wealth of localised expertise, having spent over 15 years in the italian betting and gaming …

Read More »

Betfred expands trading arrangement with Betgenius

Betgenius has announced a ‘major coup’ for its sportsbook content and management services, after securing a ‘long-term trading partnership’ with UK  legacy bookmaker Betfred. The deal sees Betgenius trade in-play markets for major sports including the English Premier League, Football League and Scottish Premiership. Servicing a ‘five-year arrangement’, Betgenius will act as ‘primary in-play trading partner’ for Betfred, leading the bookmaker’s …

Read More »

Dylan Mitchard: Betgenius – Live basketball betting a data-driven success

As turnover on in-play basketball continues to rise, Dylan Mitchard, Business Development Manager at Betgenius, looks at how further investment into data capture technology will deliver an even more engaging and profitable product for bookies… ______________ A regular in the top-three betting sports in key European markets, basketball’s importance to bookmakers has never been greater. The majority of our clients …

Read More »

IMG reportedly eyes $1 billion data deal with the ATP Tour

IMG - Copyright: luckybusiness / 123RF Stock Photo

IMG is closing in on a 10-year, $1 billion deal with the ATP World Tour for betting data and live wagering rights, according to a report yesterday by SportsBusiness Media. The data market has been dominated by the likes of Perform Group, Genius Sports and Sportradar, who signed a five-year extension to its deal with the International Tennis Federation (ITF) – …

Read More »

Nominations open for new look SBC Awards ceremony

SBC Awards

Stunning central London venue Battersea Evolution is the new home for the sixth edition of the SBC Awards on Tuesday 3 December. Nominations are now open here, with companies in the sports betting and gaming industries able to nominate themselves for any of the specialist industry awards, split across five key categories this year.  There will be 12 Operator and Affiliate …

Read More »

Betgenius: AFCON delivers ‘European summer’ boost for African sportsbooks

AFCON

Starting in Egypt this week, the Africa Cup of Nations (AFCON) will take place in Europe’s summer for the first time, having been moved from its traditional January/February slot. We caught up with Will Westcott, Head of Business Development – Africa at Betgenius, to discuss what impact this change might have on African sportsbooks, what betting behaviour to expect across …

Read More »