Tag Archives: betclic

Betclic nets lead sponsorship of FFVB France Volleyball

Betclic Group continues to broaden its sponsorship portfolio and wider sports commitment, after confirming that it has become the lead sponsor of The French Volleyball Federation – FFVB. The sponsorship secured through Paris-based sports marketing agency Oconnection sees Betclic replace US nutri-supplements provider Herbalife as official shirt sponsor of Team France Volleyball for both men and women’s sides. Betclic sponsors the …

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Betclic continues image refresh with ‘L’heure du Match’

French betting group Betclic has launched its new multi-media advertising campaign ‘L’heure du Match’ (‘Match Time’), seeking to promote its new brand profile to French football audiences. The advert is the first nationwide campaign developed by Paris-based marketing agency Socialy.fr, who last March was confirmed as Betclic’s new creative advertising lead, across all French advertising formats. The appointment saw Socialy.fr …

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Betclic takes aim at Santa Casa in latest Portuguese advertising campaign

French betting group Betclic has courted controversy after launching its new Portuguese advertising campaign ‘Censurado – (Censored)’ featuring popular comedian António Raminhos. The integrated campaign, which features the slogan ‘The ad that TV could not approve’, sees Raminhos ‘bleeped out’ on TV formats as he tries to explain the benefits of wagering on Betclic against Placard– the digital property of Portuguese …

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Betclic nets first Polish partnership with Lechia Gdansk

French betting group Betclic has confirmed its first-ever Polish football sponsorship becoming a principal partner of Ekstraklasa league football club Lechia Gdansk. The partnership will see the Betclic brand replace German betting group Merkur Sportwetten Polish market subsidiary Totolotek on the back of Lechia’s matchday shirts. Entering 2019, Betclic governance confirmed that it would launch its sportsbook services for the …

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Italian ADM settles on final 67 online gambling concessions

Italy’s customs and monopolies agency – ADM, the governing body overseeing Italian gambling laws is reported to have finalised its long-awaited online gambling licensing procedure. Having revised Italy’s online gambling laws to include tougher AML protections and customer requirements on registration, the ADM has settled on sanctioning 67 new online gambling concessions. As communicated last February, the ADM has renewed …

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Betclic appoints Socialy.fr to lead new image

Seeking to revamp its home market profile, French online bookmaker Betclic has confirmed the appointment of Paris-based Socialy.fr as its new lead creative advertising agency for display, TV and digital verticals. Socialy.fr replaces Omnicom Group and DDB Europe, French marketing agency Romance as Betclic lead creative account. French media news source Strategies.fr, reports that Betclic’s executive team appointed Socialy.fr without …

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Dutch KSA increases illegal online gambling fines as part of policy review

Dutch regulator Kansspelautoriteit (KSA) has upped its minimum illegal online gambling sanctions from €150,000 up to €200,000 following the decision from the country’s Senate to approve its Remote Gaming Act. The fines, which come into force today, may be subject to change depending on the number of illegal sites and games as well as the number of bonuses and prizes …

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In the Whoorks! Betclic seeks 50 new Bordeaux recruits for 2019

Finalising its 2018 relocation projects/programs, French online bookmaker Betclic confirms that in 2019. The firm will relocate its headquarters to the newly built ‘Whoorks’ building in Bordeaux’s Bacalan area. Betclic will move all 200 Bordeaux employees working within its European headquarters to the new hi-tech and innovation built Whoorks building, designed and serviced by Groupe Legendre. The French bookmaker will occupy nearly half …

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Betclic secures tough Polish sports betting licence

French online gambling group Betclic Everest has been granted the right to service the Polish online sports betting market by the nation’s Ministry of Finance. On 26 September, the Polish government updated its list of approved sports betting concessions, which are allowed to operate within its regulated market. Betclic Everest has secured a Polish sports betting licence, under the domain …

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French Court charges PMU of anti-competitive practices during 2010 separation

The Paris High Court of Appeals has upheld an original verdict against state-owned racing operator Pari Mutuel Urbain (PMU) with regards to ‘abusing its position of influence by enacting anti-competitive business practices’. PMU governance had challenged a February 2018 ruling by France’s Commercial Tribunal against the betting firm, which had deemed its horseracing operations between 2010-2015 as restrictive to licensed …

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