Tag Archives: bet365

Lottstift details Norway withdrawals but operators offer differing views

Lottstift details Norway withdrawals but operators offer differing views

Norway’s Gambling Authority Lottstift has issued an update regarding the discontinuation of ‘illegal’ gambling operations and hinted at a strengthening of its powers next year. The regulator specifically outlined Betsson, ComeOn Group, bet365 and Kindred as the four most prominent firms which it states are scaling down their operations in Norway after being subject to its investigations. In the case …

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EveryMatrix hits peak momentum ahead of DeepCI makeover

EveryMatrix

EveryMatrix continues its record-breaking streak announcing its seven consecutive quarters of growth on key commercial metrics.  The igaming technology and platform supplier published its Q2 2023 results, generating net revenues €27m, up 82% year-on-year and 15% quarter-on-quarter comparatives. Operating on its ‘highest ever profit margin’ of 55%, EveryMatrix declared Q2 EBITDA of €15m up 15% on 2022 results and 42% …

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bet365 shares details on Kentucky as sixth US state launch

bet365

bet365 has made further announcements on its plans for Kentucky as pre-registration opens. The Stoke-based bookmaker made the decision to join DraftKings in aligning with state regulations and opening up its offering to anyone 18 and over. This is unlike Caesars and FanDuel, which announced plans to restrict online operations to 21+. “We are thrilled to welcome the great state …

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ASA targets bet365 in latest ruling on Twitter ad breaches

ASA targets bet365 in latest ruling on Twitter ad breaches

The Advertising Standards Authority (ASA) has ordered Hillside Sports – the registered name of bet365 – to avoid using ‘a person or character’ with appeal to under-18s after investigating a Twitter advert by the company. bet365 had prompted a video advert posted on the Sky Sports Premier League’s Twitter account which featured then Arsenal midfielder Granit Xhaka. Text in the …

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bet365 changes creative appeal with ‘Never Ordinary’ campaign

SBC News bet365 changes creative appeal with ‘Never Ordinary’ campaign

bet365 has launched its new global advertising campaign “Never Ordinary” to celebrate what the firm describes as the full thrills and emotions of a new football season.  The Never Ordinary campaign debuted last Friday night during the match between Burnley and Premier League champions Manchester City, broadcast on Sky Sports Football. The campaign was designed by Newcastle-based creative agency Drummond …

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bet365 underscores RG commitment with Rightlander extension

bet365 BOXXER

Rightlander has secured an extension to its partnership with bet365, as the betting group targets enhanced responsible gambling compliance across its international operations. The Stoke-on-Trent-based firm will continue to leverage Rightlander’s platform and features to maintain compliance with various regulatory frameworks as regimes across the world continue to evolve. Keeping track with regulatory changes and promoting responsible gambling has become …

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bet365 continues to release new casino titles with Incentive Games

SBC News bet365 continues to release new casino titles with Incentive Games

bet365 and Incentive Games have released a new daily free-to-play casino title, Unleash A Mercenary. Based on the design of bet365’s exclusive Mercenary X slot, the game will be available in over 130 countries and will support the UK operator’s global entertainment strategy.  A spokesperson from bet365 stated: “The release of Mercenary X in December 2022 allowed us to elevate …

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Affiliates set to take centre stage at SBC Summit Barcelona’s Affiliate, Marketing & Media Zone

SBC News Affiliates set to take centre stage at SBC Summit Barcelona’s Affiliate, Marketing & Media Zone

This year’s SBC Summit Barcelona will once again bring together the top thought leaders from the industry’s hottest affiliates, the biggest media platforms, and the most innovative marketing suppliers and agencies, who will converge in the dedicated ‘Affiliate, Marketing & Media Zone.’ The zone aims to provide 15,000 delegates with valuable insights into the latest trends, regulatory challenges, and technological …

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Push Gaming provides full slots portfolio to bet365 in line with growth strategy

SBC News Push Gaming provides full slots portfolio to bet365 in line with growth strategy

bet365 has announced a new partnership with B2B gaming supplier Push Gaming, with the latter’s content going live with the operator in multiple territories. In detail, Push will provide its entire portfolio of slots to the Stoke-on-Trent-based operator, which will be delivered alongside flagship games such as the Fat Series, Big Bamboo, Razor Shark and Jammin Jars. A bet365 spokesperson …

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IMG supports Euro expansion of bet365’s UFC partnership

IMG supports Euro expansion of bet365’s UFC partnership

The UFC’s UK and Ireland-focused partnership with bet365 has been extended for the third year running and expanded to include new markets across Europe. Continuing as the official sportsbook partner of the UFC for the UK and Ireland, bet365 has secured a widening of the deal’s international scope to cover Bulgaria, Denmark, Germany, Greece, Italy, Netherlands, Spain and Sweden. The …

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