Tag Archives: Bet UK

Championship football links drive increased loyalty on LeoVegas

LeoVegas Championship

LeoVegas has pointed to a near six million audience for Norwich’s FA Cup clash with Chelsea last season to explain its heavy sponsorship focus on Championship sides in 2018/19. The mobile gametech group now has an involvement in front-of-shirt sponsorship for four of the league’s sides, with LeoVegas branding adorning the kits of Norwich and Brentford, while LeoVegas owned Royal …

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Bet UK and 21.co.uk secure Swansea FC sponsorships

Championship outfit Swansea City Football Club have unveiled Bet UK as the clubs the club’s official shirt sponsor, and principal betting partner, for the upcoming 2018/19 season. As part of the deal the online casino and betting brand, a branch of the LeoVegas family, is to see its logo emblazoned across the new home and away shirts for the duration …

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LeoVegas expands UK vision with £65 million IPS acquisition

Stockholm-listed European online gambling group LeoVegas AB continues its strategic UK expansion confirming the acquisition of all related assets of Intellectual Property & Software Limited (IPS). Updating the market, LeoVegas governance confirms that it will acquire IPS assets outright for a total consideration of £65 million, securing the following UK-centric online casino properties; 21.co.uk, Slotboss, Bet UK and UK Casino. …

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