Tag Archives: Barry Hearn

IMG ARENA pockets WST partnership extension

IMG ARENA

IMG ARENA has added an extension to its live streaming rights agreement with the World Snooker Tour (WST). The extended deal builds on the existing live streaming agreement, now covering a greater number of matches and tournaments on the Tour. Freddie Longe, Executive Vice President and Managing Director of IMG ARENA, said: “This significant extension and expansion of our relationship …

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BoyleSports bets big on PDC darts raising its UK profile

BoyleSports has confirmed that it will maintain title sponsorship of the PDC’s ‘Grand Slam of Darts’ tournament set for its November showcase at Wolverhampton’s Civic Hall (14-22 November).  The Irish bookmaker will continue to serve as title sponsor of the 32-player event – which this year will feature reigning champion Gerwyn Price who defends his title against a world-class field …

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Stats Perform renews Matchroom Multi Sport and PDC TV events deal

Stats Perform will retain the worldwide exclusive live betting streaming rights for Matchroom Multi Sport and PDC TV events after the data supplier extended its partnership with the sporting event promotions company. The five-year deal, which builds upon a long-term partnership between Stats Perform and Matchroom, will cover some of the biggest tournaments in sport from the Mosconi Cup, World …

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Sportradar supports snooker’s Championship League with data deal

With World Snooker’s Championship League making a return to our screens, Sportradar has confirmed that it will be supporting the tournament by offering pre-match, live odds and live data. The offering builds on the long-standing partnership between World Snooker and Sportradar, and will help maximise engagement with the tournament. The event, which began yesterday and will run until 11 June, …

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Betfred extends World Snooker Championship sponsorship

Warrington-based bookmaker Betfred has announced it will continue as title sponsor of the World Snooker Championship until at least 2021. The deal was completed at the tournaments home, The Crucible in Sheffield, and World Snooker chairman Barry Hearn expressed his delight in the continuation of the partnership. Hearn said: “We are delighted to extend our partnership with Betfred for at …

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Betway pockets Gibraltar Snooker Open title sponsorship

Online bookmaker Betway continues to expand its brand within the sport of snooker, confirming that it has secured the title sponsorship og this week’s Gibraltar Open (13-17 March) The title sponsorship secured with World Snooker, represents Betway’s second major partnership in snooker, adding to their existing deal as title sponsor of the Betway UK Championship. The  top players, such as Kyren Wilson, …

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Betfred seals record PDC World Matchplay sponsorship

Professional darts association the PDC, has confirmed Betfred as the ‘official title sponsor’ for its ‘PDC World Matchplay’ tournament. Held every July at the Winter Gardens in Blackpool (Lancashire), the World Matchplay tournament is the PDC’s second longest running pro darts event (first staged 1994) Confirming Betfred as title sponsor for the next three years, the PDC states that from …

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Ladbrokes strikes new partnership with PDC

Ladbrokes has been confirmed as the new title sponsor for multiple PDC tournaments including this weekend’s much anticipated Players Championship Finals. The newly formed deal means the operator becomes the primary sponsor of the Masters and UK Open from next year, capitalising on the opportunity presented with the Coral brand picking up the sponsorship of the UK Open. Barry Hearn …

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BetVictor expands World Snooker ‘Home Nations’ sponsorship

BetVictor continues to expand its brand profile with World Snooker, confirming that it has secured the title sponsorship to two further ‘Home Nations’ events – the Northern Ireland Open and Scottish Open.  The Gibraltar bookmaker expands its existing relationship with World Snooker following the success of its sponsorship of the English Open. The BetVictor Northern Ireland Open will run from November 12 …

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PGA Tour pens new partnership with partypoker

Online poker brand partypoker has confirmed a new sponsorship agreement with the PGAEuroPro Tour to become the official partner of the golf brand in 2019. The deal sees partypoker gain branding rights at EuroPro Tour events taking place next year and across EuroPro Tour promotional material, in addition to social media campaigns. In addition, partypoker will send four teams to participate in the EuroPro Tour 2019 …

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