Tag Archives: ASA

ASA forces Paddy Power to modify Rhodri Giggs loyalty advert

SBC News ASA forces Paddy Power to modify Rhodri Giggs loyalty advert

The UK Advertising Standards Association (ASA) has upheld five complaints made against Paddy Power’s ‘Rewards Club’ advertisement featuring Rhodri Giggs, the older brother of former Manchester United and Wales footballer Ryan Giggs. Complaints were sanctioned against the advert, which was broadcast last February, as five viewers claimed that the advert ‘glamourised gambling’ by suggesting that it can lead to a …

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Befred online bingo advertisement not upheld by ASA

SBC News Befred online bingo advertisement not upheld by ASA

The Advertising Standards Authority (ASA) has decided against upholding a complaint against a recent Betfred advert, after an individual questioned whether the broadcast normalised gambling. The advert in question featured a woman in the bath, a man preparing a meal and a woman exercising, all while playing online bingo on mobile devices. A voice-over could be heard during the advert, stating: …

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NZ ASA launches new ‘Gambling Advertising Code’ emphasising ‘fair representation’

NZRB

New Zealand’s Advertising Standards Association (ASA) has published its new advertising code, updating, policy, guidance and standards on promoting gambling services. Updating NZ media and gambling stakeholders, ASA details that its new code will be effective from 5 August 2019 for new adverts, with all incumbents expected to comply with the new laws by 4 November 2019. The new code …

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ASA’s new guidelines set to protect problem gamblers

SBC News ASA's new guidelines set to protect problem gamblers

UK advertising regulators CAP and BCAP are ready to roll out new standards, set to come into force on 1 April, which will change the ways in which gambling operators can promote their products. The new advertising standards will prevent the display of online adverts for gambling products and services that uses data on consumer online interests and browsing behaviour …

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Tombola in-app adverts banned by the ASA

Copyright: gioiak2 / 123RF Stock Photo

The Advertising Standards Authority banned Tombola adverts appearing in the I’m A Celebrity, Get Me Out Of Here app, reminding the company of future conduct in the process. Maintaining that those under question were inappropriately targeted, the ASA stipulates that those in question must not be used again in the form complained of, without specific targeting to minimise the likelihood …

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National Lottery ads cleared by Advertising Standards Authority

SBC News National Lottery ads cleared by Advertising Standards Authority

Three advertisements for the National Lottery have been cleared of wrongdoing by the Advertising Standards Authority (ASA), as a number of complainants challenged whether they suggested that participation could be a solution to financial concerns. The trio, seen on television in September of this year, depicted the same advert in three different variants, those of 120 second, 60 second and …

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Unibet falls foul with ‘sponsored’ Henderson tweet

SBC News Unibet falls foul with 'sponsored' Henderson tweet

The Advertising Standards Authority (ASA) has ruled that a tweet from the account of horseracing trainer Nicky Henderson promoting one of his blogs on Unibet’s content site did not qualify as ‘editorial content’ and should have been marked as a sponsored marketing communication. The tweet, posted on 27 October, stated: “We’re underway with the jumps and my exclusive @unibet blog is now ready …

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