Oleg Smityuk from FavBet reflects on his experience of building beneficial partnerships with brand ambassadors, citing Champions League winner Alex Hleb as a case study for the Belarus market. More than a year ago now, I joined FavBet in a Head of International Markets role. I have since executed one of the top priorities for the company, which was relaunching …
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SBC’s On The Ball – La Liga continues quest for US expansion
After a frantic start to the club season, we head into an international break for the inaugural round of fixtures from the much-maligned UEFA Nations League. This edition of On The Ball looks at potential rule changes to the Premier League, as well as some significant progression to La Liga’s US expansion. Catalan Derby in Miami? After protests from both …
Read More »Perform Group’s John Harlow: Reinventing the role of the second-screen for betting
Last week, John Harlow, SVP for Betting at Perform Group, revealed the slogan that explains why they’re seeing such interest in more detailed player data – ‘The game is the same, but the fan has changed’. Seven days on, we asked him to explain how much of this behaviour change is a derivative of fantasy sports, and tease some of …
Read More »Harry Kane and Raheem Sterling rescue fantasy managers
Following an explosive weekend last time around, with plenty of players almost cracking the three figure barrier, SBC’s League of Legends saw more modest results this weekend. As we approach the festive period where the games come thick and fast, Manchester City strengthened their position atop the Premier League, while Arsenal and Manchester United also earned wins, with the other …
Read More »In-form Sanchez ready to reward away supporters on Spiffx
On Saturday, Jose Mourinho will resume his fierce rivalry with Arsene Wenger, as his Manchester United side look to close a six-point gap between themselves in sixth and the fourth placed Gunners. Given the inconsistency shown by United in recent weeks, and the fact that Arsenal remain unbeaten since losing at home to Liverpool on the opening day of the …
Read More »Spiffx – Punters unconvinced by Spurs in the Champions League
Spurs may be flying high in the Premier League after an eight-match unbeaten start to the season, but Spiffx punters weren’t convinced by their ability to translate that form into Champions League success on the road. The last time Spurs played in the Champions League in 2010/11, they managed just two points from trips to Bremen, Inter Milan and FC …
Read More »Next England manager – Who will take over from Big Sam?
After Sam Allardyce somehow contrived to lose his dream job with England after being ‘stung’ by undercover reporters from the Daily Telegraph, SBC News takes a look at the candidates to replace the national side’s shortest-serving full time manager. The stated odds have been taken from Oddschecker at the time of writing. Gareth Southgate – 13/8 with BetVictor Shortly after …
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