Tag Archives: apple

Stuart Godfree: mkodo – Relax! Apple guidelines won’t trigger industry’s ‘Appexit’

Stuart Godfree, Managing Director & Co-founder of mobile development and innovation studio mkodo, tells industry tech stakeholders to pay no attention to the hysteria generated by Apple’s stricter enforcement of non-native apps… ______________________ On 3 June 2019, Apple updated its App Store review guidelines, imposing restrictions on real-money apps. It followed stricter enforcement of guidelines clamping down on non-native applications …

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Peter Mares: Going Native… How Playtech is helping the industry stay ahead of the Apple curb

Apple’s June 2019 app guidelines update has thrown a spanner in the works for industry development teams, as the tech giant states that only ‘native IOS’ apps will be allowed to index on its App Store. Peter Mares CTO of Playtech Games Innovation Labs details how the technology group has developed operating structures and functions to help its clients overcome Apple constraints …

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Sue Yoxall: Keeping up to date with technology advancement

Appealing to a younger generation is often the biggest challenge for technology developers, especially given the pace of change to software and trends, explained Sue Yoxall, co-founder and executive director of mkodo. Yoxall, whose company provides apps and user experiences for mobile, online and retail environments in the betting, gaming and lottery sectors, spoke to SBC at the iGB Live! event …

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BetWarrior mobile platform gains App Store approval with Shape DK

New industry incumbent BetWarrior has teamed up with Danish digital product studio Shape (Shape.dk) to launch its fully native, mobile-first gaming platform, meeting Apple’s strict new guidelines for indexing on its App Store. BetWarrior details that its mobile platform has been launched for LATAM markets, as the business seeks regional operator partnerships. Working with development studio Shape, BetWarrior details that …

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Gunn Merete Paulsen: Lotteritilsynet will continue its toughest stance against remote actors

Speaking to national media, Gunn Merete Paulsen, Director General of Lotteritilsynet – Norway’s gambling authority – has stated that the government’s tougher stance against foreign betting operators is working. Presenting Lotteritilsynet’s annual report, Paulsen details that in 2018 Norway saw its first decrease in remote gambling interactions/engagements following years of growth. Tougher measures introduced by the government including remote gambling payment …

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mkodo warns industry developers of Apple backlash on ‘simple wraps’

London-based mobile app and innovation studio mkodo has issued industry stakeholders a warning with regards to new Apple App Store policies and listings guidelines, inbound with the US tech giant’s ‘4.2 update’. Moving forward, the Silicon Valley giant has pledged to enforce policies requiring app developers, including those operated by industry incumbents to have a minimum level of native functionality. …

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Kindred Group contests Norway regulator’s Apple App Store ban

The governance of Stockholm-listed European online gambling operator Kindred Group Plc has moved to file a lawsuit against Lotteri-og Stiftelsestilsynet (Lotteritilsynet) – Norway’s national gambling and lottery authority. Kindred has accused Lotteritilsynet of conducting unfair restrictions and regulatory overreach on its business services, including the blocking payment transfers and sanctioning a ban on Kindred apps listing on the Apple App Store …

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ActiveWin secures first European Apple ‘Search Ads Certification’

ActiveWin, the digital marketing division of UK bookmaker Betfred has confirmed that it has been accredited with an ‘Apple Search Ads – ASA’ certification. The digital marketing strategist becomes one of two European agencies to receive the accreditation from tech giant Apple Inc. “Similar to Google, Apple Search Ads marketing incorporates keywords in app titles, descriptions and metadata to improve …

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Triggy’s Björn Nilsson – “Localisation is nothing, personalisation is everything”

Swish - Copyright: yuran-78 / 123RF Stock Photo

In a global environment where instant is everything, many organisations on a global basis are striving to gain a march on the competition with the latest innovation or tool etc, with ‘personalisation’ becoming an increasingly utilised buzzword. One such example is Triggy, who after struggling with outsourced development of its TriggySport app, brought it in-house, re-worked and subsequently rolled-out very recently. …

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GiG goes all in with diversity commitments

Copyright: andreypopov / 123RF Stock Photo

Gaming Innovation Group (GiG) has become the latest firm to join the All-in Diversity Project, becoming a founding member as it underlines its commitment to the sector. Currently in its inaugural year, the industry driven initiative aims “to benchmark diversity, equality and inclusion for the global betting and gaming sector.” Highlighting an ongoing strategy to the improvement of diversity in …

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