Betway marketing has confirmed that it has extended its sponsorship of leading esports team ‘Ninjas in Pyjamas’ (NiP) for a further two years. Issuing a market update, Betway marketing confirms that it has entered a new seven-figure agreement with NiP covering sponsorship for the next three years. Betway will continue to be a prominent partner of NiP, with the bookmaker …
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Betway has signed a three-year extension to remain as the sponsor of the Croky Cup, Belgium’s most prestigious knockout football competition. SV Zulte Waregem (2017) and Standard de Liège (2018) lifted the trophy in Betway’s opening two years of sponsorship, and the leading online bookmaker will now remain as the tournament’s official betting partner up to and including the 2020-21 …
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Online bookmaker Betway has signed a three-year deal to become the official betting partner of German top-tier football club Hannover 96. The sponsorship announcement follows on from the high-profile bookie striking a similar deal with fellow Bundesliga club Fortuna Düsseldorf earlier this week, marking a significant strengthening of the firm’s presence in the German market. Betway has been the principal sponsor of …
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Betway expands its European football sponsorship portfolio, confirming that it has become the official betting partner of Fortuna Dusseldorf. The online bookmaker has secured a three-year partnership arrangement with the North Rhine football club as it makes its return to the Bundesliga. Betway currently services one of the most active betting football marketing portfolios, which includes sponsorship of West Ham …
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Online bookmaker Betway has strengthened its esports presence, inking a deal with the Invictus Gaming (IG) team for the upcoming Dota 2 pro season, including this month’s The International 2018. Under the terms of the agreement Betway is to have exclusive access to the team for content creation purposes, whilst IG is to also have the bookies logo emblazoned on …
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La Liga’s Deportivo Alavés has thanked SBC for its assistance after securing a two-year front-of-shirt sponsorship deal with Betway. The club’s Deputy General Manager Mikel Bárcena welcomed SBC Founder and CEO Rasmus Sojmark to the Basque country to say thank you for facilitating an introduction to the operator at this year’s Betting on Football at Stamford Bridge. The connection was …
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To coincide with the start of the new football season, the Professional Players Federation (PPF) has unveiled a new series of short films highlighting some key messages around betting integrity in sport. The films have been produced in partnership with and funded by the PPF’s betting integrity partners – Betway, Paddy Power Betfair and Bet365. The series features contributions from …
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Betting on Sports Week will present no fewer than 250 thought leaders, innovators and decision makers gathered from the sports betting, esports, casino, affiliates, media and sports sectors. The speakers will all play an integral role in making this year’s Betting on Sports conference the biggest and best on record, with the event taking place from 18-21 September at London’s …
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Betway has continued it sporting sponsorship quest, by aligning itself with Cricket West Indies (CWI), where it becomes the official betting partner. Under the terms of the deal Betway will see its branding appear at all West Indies home series international matches, until the culmination in 2019. Furthermore, the online bookmaker will also benefit from inclusion on the CWI website …
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Betway has agreed a deal to sponsor three races at this year’s highly-anticipated week-long Galway Races Summer Festival, which kicks off on 30 July. The online bookmaker will sponsor the first three races on the sixth day of the prestigious meeting, known as Super Saturday, in what will be the firm’s first horse racing sponsorship in Ireland. The three races …
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