Tag Archives: Anthony Werkman

Betway has announced a partnership with Sportal365, which will see the latter power the global content creation strategy for the operator’s full web and applications portfolio. The company will now become the ‘go-to’ sport content management system (sports CMS) for 27 digital content properties of Super Group-owned Betway across the globe.  Anthony Werkman, CEO of Betway, noted: “Betway always aims …

Betway has reinforced its presence in Germany’s online gambling marketplace, having been granted a sportsbook licence extension by the Regional Council in Darmstadt.  Super Group’s flagship sportsbook brand will continue to operate in Germany, adhering to the rules and market protections of the Fourth Interstate Gambling Treaty (GlüNeuRStv) regime, which became effective on 1 July 2021. Renewing its sportsbook licence, …

Betway has become the inaugural title sponsor of SA20 – South Africa’s new T20 cricket league, which is set to debut on 10 January 2023. The sponsorship sees Betway secure full brand coverage across all formats of pro-cricket in South Africa, in which the bookmaker serves as the principal partner of Cricket South Africa. South Africa’s new T20 tournament, ‘Betway …

Premier League icon, Robbie Keane, has been named as the latest Betway brand ambassador.  On the firm’s editorial hub, the Betway Insider, the Irish top goal scorer and 20th-highest goalscorer in international football history will provide insight to fans with regular blog posts. Anthony Werkman, CEO of Betway, commented: “It’s with great pleasure that we welcome Robbie Keane to our …

Betway has increased its involvement with tennis, becoming the official betting sponsor of the Hamburg European Open tournament. This year’s Rothenbaum competition is set to take place from 16-24 July, whilst the announcement looks to further demonstrate the online betting and gaming brand’s commitment to sponsorship of high profile international sporting events. “We are very proud to continue our fantastic …

Live table gaming studio, On Air Entertainment has secured deals with two UK-based online casino operators to expand its reach within the country’s regulated market. The partnerships, that include Betway and 32Red, will allow both companies to deliver the player-focused game to their UK players’ devices by gaining instant access to OnAir’s premiere blackjack offering. Furthermore, the latest move will see …

Betway has been named an exclusive partner of the Stock Car Pro Series Brazil – the country’s touring car auto racing series – marking its first motorsports sponsorship. The collaboration looks to give the gambling firm branding and television exposure through the year, whilst producing content that will be shared across the partners’ social media channels on each race day. …

Super Group-owned Betway has extended its official data, live streaming and fan engagement partnership with sports data and technology company Genius Sports. The collaboration looks to provide the betting platform with Genius Sports’ LiveData and LiveTrading solutions, which delivers ‘real-time data and pin-point pricing’ for the National Football League (NFL) and NCAA Basketball, alongside the English Premier League and Euroleague …

Online betting and gaming platform Betway has announced a multi-year sponsorship of Ligue 2 side, Toulouse FC. In collaboration with the French team, Super Group-owned Betway gains brand exposure around the Stadium de Toulouse on the LED boards and panels. Anthony Werkman, CEO of Betway, commented: “Having built one of the most exciting and enviable global sport sponsorship portfolios of …

This Saturday saw Betway celebrate its 4,000th individual sponsorship of UK and Irish horse racing fixtures.  The milestone event was marked by the online bookmaker sponsoring its self-branded “Betway 4000 Race Sponsorship” handicap at the Wolverhampton Racecourse at 7.15 PM. The race featured Betway closing the final leg of its free-to-play racing game ‘4 To Win’, that featured a bonus …