Tag Archives: Alex Lobov

BETER boosts efootball streams with heart monitor data

BETER has enhanced the efootball live streams for its ESportsBattle Tournaments with the addition of heart monitor data. This innovative feature, it believes, could soon become one of the key drivers of revenue growth and customer acquisition for sportsbooks. With the addition of heart monitor data, both players and bettors can make more accurate decisions. The monitors utilise BETER’s proprietary …

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Setka Cup doubles event coverage in 2021

The number of sports matches featured in the Setka Cup, which is powered by BETER, has doubled throughout 2021 despite the return of physical sporting events.

The number of sports matches featured in the Setka Cup, which is powered by BETER, has doubled throughout 2021 despite the return of physical sporting events.  Between January and June, the number of sports events covered by the Setka Cup reached 42,281 – almost double the 22,500 recorded in the first six months of 2020. Alex Lobov, BETER’s Chief Product …

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BETER: Why Euro 2020 has sparked new interest in e-football

BETER's Chief Product Officer Alex Lobov revealed that the recent Euro 2020 tournament has sparked an elevated interest in e-football.

Traditional sports will always drive the esports industry, but there will soon be real competition in the popularity stakes, said BETER‘s Chief Product Officer Alex Lobov who revealed that the recent Euro 2020 tournament has sparked an elevated interest in e-football.  Speaking to SBC News, Lobov explained that BETER currently provides its clients with live streaming and monthly data and …

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Bigger and BETER: New sports driving more engaging Setka Cup content

Setka Cup

By adding new sports to the Setka Cup tournaments roster, BETER is now delivering even more ‘fast’ and reliable content for sportsbook operators, said BETER’s Chief Product Officer Alex Lobov. We spoke to Lobov about strengthening its foothold in the fast sports betting niche through the addition of beach volleyball, risk management and countering the threat of match fixing, as …

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