What strategies should bookmakers and iGaming operators adopt to create a unique brand? BtoBet Chairman Alessandro Fried has released a white paper report on leaving a lasting impression. For insight on strategies to adopt to help your brand stand out, download the full document here.
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BtoBet has been selected by Mexican gaming and entertainment operator Logrand Entertainment Group, to aid its growth strategy. The firm, which operates 14 casinos in the South American nation, has chosen the industry platform provider as technological partner to launch its new interactive division, Strendus. Lenin Castillo, Logrand Entertainment Group’s Chief Operating Online Officer, explained: “Logrand Entertainment Group, as a …
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BtoBet believes that building a strong and unique betting brand requires exclusivity of offers, and an identity that expresses special values. For BtoBet, this has been achieved through the adoption of technology which allows scalability and compliance with any jurisdiction and business model. The environment is constantly changing as technologies improve and companies battle against each other to win a …
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BtoBet has announced a reshaping of its internal structure, becoming a redesigned, and larger, group in the process. Two companies, ITS (I-Trading Solution) and IGS (I-Gaming Solutions), have been embraced, allowing the launch of two new divisions, BtoBet Sports and BtoBet Games. Alessandro Fried, BtoBet’s chairman, explained about the sports division: “BtoBet Sports is focused on bookmakers’ needs and sportsbook …
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As the sports betting industry continues to go through a digital transformation, for BtoBet continual innovation was a huge factor in retaining its status as a standout platform provider in 2017. After receiving the SBC award for Rising Star in Sports Betting Innovation, BtoBet’s Chairman, Alessandro Fried described it as “an honour to close 2017, rich in achievements and awards”. …
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Editec has chosen industry platform provider BtoBet as the technological partner to drive its collection of online brands towards sustained growth across Africa. The London-headquartered Editec, which operates under the brands of Premier Bet, SBA, Guinee Games, and R&S Betting, already holds a strong presence in several regions across the continent, along with an established retail estate and network of …
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Operators should think very carefully about using a platform owned by other operators, according to BtoBet Chairman Alessandro Fried. In the latest white paper report for BtoBet, Fried assesses trusting times for sportsbook and casino platform providers, and whether outsourcing your product or developing it in-house is the best way to go. “To be able to deliver a long-lasting software …
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Alessandro Fried believes that the sports betting industry is “undergoing a digital transformation” driven by a combination of changing consumer demand and the emergence of disruptive technology. Writing in a new white paper report for BtoBet, an advanced omni-channel platform provider for the industry, Fried suggests that every iGaming and sports betting brand should be focusing their own digital transformation …
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Alessandro Fried, Chairman for BtoBet, has published a new white paper on the changing habits of bettors and a technological revolution in both daily and gaming life. The wide-ranging report, which details the evolution of the bettor, the 3D view of the consumer and an increased level of automation in the industry, also questions whether the sports betting sector is …
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BtoBet has built on the success of its appearance at the Entertainment Arena Expo (EAE) by preparing to present at two more Eastern European roadshows in Hungary and Cyprus. Having “tightened the link” with authorities in Romania such as the Association of Gambling Organisers ROMBET, the iGaming and sportsbook software provider is now targeting “farsighted local operators” at two more …
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