November 13, 2020
Supporting its football markets and content, Coral has launched its first podcast ‘All to Play For’ produced by social media publisher JOE. Launched this Thursday, Coral’s All to Play For podcast is hosted by comedian Tom Davies and former Premier League and England international Joe Cole as show anchor. The podcast aims to blend expert opinions provided by special guests, …
Read More »June 21, 2018
Seeking to maximise brand coverage during the crucial World Cup trading period, bookmakers and betting stakeholders have turned to former football stars to turn-up the football dialogue… Bonus Code Bets has ramped up its partnership with John Barnes to provide engaging videos around England’s progress at this summer’s World Cup in Russia. One of Better Collective’s portfolio of affiliate sites, …
Read More »June 14, 2017
Last month, independent sports marketing agency SportQuake played a major role in the activation of FUN88’s new three-year shirt sponsorship deal with Newcastle United. We caught up with SportQuake CEO Matt House to find out how dependent this deal was on the Magpies’ promotion to the top flight and how the company’s marketing strategies are different in the UK, when …
Read More »September 11, 2015
Former England and Newcastle United captain Alan Shearer has today signed a season-long deal with leading bookmaker Coral to become the company’s first-ever football ambassador. The acclaimed former-footballer turned media-pundit, will write a weekly blog for Coral on the hot topics and big stories in football, as well as making personal appearances at Coral events and engaging in customer-facing social …
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