Tag Archives: advertising standards authority

Broadway Gaming to pay £100,000 penalty package

Copyright: rangizzz / 123RF Stock Photo

Broadway Gaming is to pay a penalty package of £100,000, relating to an exclusion of significant terms linked to a number of promotional adverts on five of its gaming websites. As well as the financial penalty, which would otherwise be imposed for a breach of license conditions, Broadway are to also pay a contribution to the costs of the investigation. …

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The Health Lottery reprimanded by the Advertising Standards Authority

Copyright: rangizzz / 123RF Stock Photo

The UK Advertising Standards Authority (ASA) has reprimanded the Health Lottery over complaints made relating to a Facebook post on January 22 of this year. Amongst the lengthy post was the statement “Up to £500K can be won every week That’s 5 draws per week each with up to £100K jackpot,” claims which complainants challenged were misleading. Responding, the Health …

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Health Lottery advert censured for ‘exaggerating the chances of winning a prize’

The Advertising Standards Authority (ASA) has censured a TV advert by the Health Lottery for  ‘exaggerating the chances of winning a prize’. Twelve complainants had challenged whether the claim “You’ve a very good chance of winning” used in the TV advert misleadingly exaggerated the chances of winning the Health Lottery.  The ASA decided that this was the case. It said: “We …

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ASA warns Big Bucks Bingo over use of email promotion

Big Bucks Bingo, operated by Cozy Games Management Ltd, has been warned by the Advertising Standards Authority (ASA) to ensure that its advertising for future promotions includes sufficient information about significant conditions, such as wagering requirements, that are likely to influence a consumer’s decision over whether to participate. This comes after the ASA assessed a complaint, which challenged whether an …

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The ASA raps Ladbrokes over misleading Euro 2016 promotion

Ladbrokes has been reprimanded by the Advertising Standards Authority (ASA) for a misleading advert published on its news microsite during Euro 2016, in relation to the Group B game between England and Wales. The online promotion stated you could get ‘Get 6/1 for England to beat Wales OR Get 12/1 for Wales to beat England’, with a maximum £10 stake, which would …

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UK gambling operators set for record advertising spend in 2016

The amount spent by UK gambling operators on TV advertising campaigns is set to reach a record £123.4 million in 2016 if trends continue from the first five months of the year. The figure, compiled by media analysts Nielsen for the Guardian, would represent a 52% increase from 2012. However, it is likely that this estimated figure may even be …

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ASA clears gambling adverts… this time

The Advertising Standards Authority (ASA) has reversed the trend to sanction the advertising of gambling operators in its latest round of adjudications, with both SkyBet and Channel 5 cleared of breaching advertising guidelines. Thirteen complainants has challenged whether gambling ads were inappropriately scheduled around a programme which highlighted the problems that online gambling could cause. Channel 5’s “My Spiral into …

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