Tag Archives: Adolfo Barra

Project11 expands portfolio with Atlético Madrid fixtures

Project11 has announced the addition of 22 home and away Atlético Madrid fixtures, enabling brands to benefit from more La Liga advertising opportunities than ever before. This addition to Project11’s La Liga offerings, which currently includes perimeter advertising at 36 Real Madrid and Barcelona away fixtures, will deliver the opportunity to further increase brand exposure using Digital Billboard Replacement (DBR) technology. …

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La Liga confirms SportPesa as African betting partner

La Liga the governing body of Spain’s highest tier of professional football has confirmed Kenya-based bookmaker SportPesa as its first ever ‘African Sports Betting Partner’.   Securing a three-year deal as an official La Liga partner,  SportPesa will seek increase its coverage throughout key African markets as an official La Liga partner. The partnership agreement was confirmed by La Liga President Javier …

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