Tag Archives: Adjarabet

MoPlay targets millennials with SBTech mobile-first sportsbook

SBC News MoPlay targets millennials with SBTech mobile-first sportsbook

Sports betting solutions provider SBTech has announced the soft launch of mobile-first sportsbook MoPlay.co.uk, on a full platform solution. Becoming the latest brand to go live on the firm’s Chameleon360 iGaming platform, it is the first to be launched by Gibraltar based Addison Global Group. The MoPlay management team is to be led by Juergen Reutter, CEO of Addison Global …

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Adjarabet adopts SBTech solution ahead of Armenia launch

Copyright: bennian / 123RF Stock Photo

Georgia headquartered operator Adjarabet has upgraded to a SBTech powered sportsbook, as the firm plans to extend its reach to a further regulated market. Strengthening its position within its home territory via the SBTech powered betting solution, Adjarabet detailed that it forms “part of an aggressive strategy of consolidating its dominant position in its core market.”   A further enhancement …

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Inaugural SBC Betting Forum provides Georgia market update

Georgia - Copyright: lesniewski / 123RF Stock Photo

Former Adjarabet CMO Lasha Machavariani will provide an overview of gambling in the region of CIS and Georgia, the history behind the regulated market in the region, and an update on the major players and opportunities in the country at next week’s SBC Betting Forum. A long-term ambassador for SBC Global, Machavariani is one of 15 leading industry speakers taking to the stage in the inaugural …

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Yggdrasil makes its move in Georgia with Adjarabet deal

Israeli - Copyright: tsyhun / 123RF Stock Photo

Casino games provider Yggdrasil has continued to expand its global footprint after agreeing a deal with Adjarabet, the largest online operator in Georgia. The agreement will see Yggdrasil games made available in the jurisdiction for the first time, while Adjarabet will also gain access to BOOST™, Yggdrasil’s in-game promotional tools which enhance gamification via missions, tournaments and social sharing. Fredrik Elmqvist, CEO at …

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