Tag Archives: a bet a

Extensive new racing channel launches in Africa

SBC News Extensive new racing channel launches in Africa

Kiron Interactive has struck a deal with Phumelela Gaming and Leisure Limited to launch a fixed odds betting channel – including live British, Irish and South African horse racing, and virtual racing – in betting shops throughout Africa. The new satellite channel, named Racing World, will offer fixed odds betting on British and Irish racing (Jumps and Flat), South African …

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A Bet A agrees deal to integrate Colossus Bets pools

Colossus Bets - Copyright: wavebreakmediamicro / 123RF Stock Photo

A Bet A will integrate and distribute sports pools to its stable of operator partners, after signing a deal to become Colossus Bets’ seventh platform partner. The collaboration, which will increase the liquidity going into Colossus Bets’ global pools, ensures that the Colossus product portfolio will be available to A Bet A’s client base for retail, web and mobile. Bernard …

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Optima reflects on the success of its Trade Fair sponsorship

SBC News Optima reflects on the success of its Trade Fair sponsorship

Betting industry supplier OPTIMA has revealed the reasons behind its decision to sponsor last month’s TVC Bookmakers Trade Fair, which took place in Solihull’s Cranmore Park Conference Centre. The event, which was moved to Solihull last year after the moving of night racing at the previous location in Wolverhampton, brought the industry together to showcase new products and technologies. OPTIMA, a provider of …

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A Bet A teams up with Kiron to launch virtuals game service

SBC News A Bet A teams up with Kiron to launch virtuals game service

Specialist supplier A Bet A has teamed up with Kiron Interactive to offer a new, low-cost virtual games service in the UK and Ireland.  The service, called Betty VC, allows bookmakers to integrate 10 virtual sports including horse racing, dogs, and football in-shop with customised branding. In addition to the fixed-odds betting markets, it also includes a progressive jackpot pool …

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A Bet A Powers Dafabet Masters

SBC News A Bet A Powers Dafabet Masters

A Bet A has teamed up with Dafabet to provide a full betting shop experience at this week’s Masters Snooker tournament in London. The specialist supplier is providing both the EPOS and screen display technology to enable Dafabet to activate its sponsorship at a sold-out Alexandra Palace. Snooker fans can bet on all the action at the prestigious, invitation-only event, …

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A BET A rolls out roulette in Ireland

SBC News A BET A rolls out roulette in Ireland

A Bet A has teamed up with Betting Data Services to launch a roulette game in Ireland and will be offering it to all existing retail clients and new customers for FREE for the first year. The game, Roula Roula, which runs every five minutes throughout the business day between 08:00 and 22:00, will be streamed to in-shop televisions, with …

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New LBO display system from A Bet A

SBC News New LBO display system from A Bet A

LBO technology supplier A Bet A has unveiled a new betting shop display product that finally removes the discrepancy between the odds shown on the tills and the customer’s screen. The company’s Smart Screens prevent the sort of latency issues that have plagued the retail industry for years, becoming a major cause of customer dissatisfaction. Other system benefits include cutting …

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