SBC News Voice of the Sports Betting Industry
FUN88 has extended its partnership with Premier League side Newcastle United after agreeing a new long-term commercial agreement.
As part of the agreement, FUN88’s logo will continue to be featured on the front of its players’ shirts and training wear for the foreseeable future.
A FUN88 spokesperson stated: “FUN88 is delighted to continue its association with Newcastle United Football Club. Together with the club, we live the dream of expanding our fan base across all continents, especially in Asia.
“FUN88 is optimistic that this partnership will assist us in becoming the leading gaming and entertainment platform in countries across the world.”
Newcastle first began its partnership with the online casino and sportsbook in 2017, with both entities hoping that its new agreement continues to develop its global fanbase, particularly in the Asian continent as FUN88 alluded to.
Lee Charnley, Newcastle United’s managing director, added: “We are delighted FUN88 has renewed its relationship with Newcastle United and committed its support to the club over a number of years to come.
“Building on the success of our partnership to date, we look forward to this next phase and working together to engage fans and grow our collective reach around the globe.”
The online sportsbook will continue to be a prominent figure across Newcastle’s social media channel throughout the partnership, and whilst not confirmed, the two entities are likely to continue collaborating on initiatives such as giveaways and competitions.
Newcastle United currently sit 13th in the Premier League table with the club entering its final two games of the season against Brighton and Hove Albion and champions Liverpool.
