European sports betting operator Panbet Ltd, which operates the international Marathonbet brand, has appointed Viktor Hoffman as its new Chief Executive Officer.
Hoffman is promoted to principal leader of the firm having served as Chief Product Officer of Panbet since January 2016.
Hoffman replaces former CEO Stan Reoutt who departed the company in April of this year.
A nine-year online gambling veteran, Hoffman has served in various senior management roles focusing on product strategy, customer retention and commercial planning for FTSE-listed operators’ William Hill and bwin.party Entertainment.
Based out of Panbet headquarters in Brighton (UK), Hoffman will be charged with leading the operator’s growth strategy and commercial initiatives as the company looks to further extend its services for core brand Marathonbet in new and established markets.
Taking on the leadership of the company, Hoffman will report directly to Panbet Ltd board.