Online betting exchange Smarkets has announced its first ever football betting partnership with West London football club Queens Park Rangers (QPR), for the 2015/2016 Championship season.
Smarkets becomes the ‘super hoops’ Global Betting Partner, with their promoted throughout QPR’s Loftus Road Stadium (capacity 19,000) on match days. Additionally Smarkets have confirmed that their brand will placed on the back of QPR’s first team shirt and shorts.
To celebrate its appointments as betting partner, Smarkets management announced that their betting exchange would offer 0% commission all season long on QPR matches regardless of trading volume.
Alex Wheldon, Chief Marketing Officer of Smarkets commented on the partnership
“As a rapid growth company we wanted to find a partner that share’s our desire for success, and is representative of our company ethos. QPR have provided Smarkets a wide-ranging sponsorship agreement across many of their key assets that are precisely in line with our mutual goals.”
Euan Inglis, Commercial Director of QPR added: “We are extremely proud to become the first ever sponsorship partner of Smarkets. Our objective has always been to partner with companies that are consistently competing at the highest level and we look forward to a mutually beneficial relationship.”