Peter Schmeichel joins Tipico as brand ambassador

European sports betting operator Tipico Ltd has announced that former Denmark and Manchester United goalkeeper Peter Schmeichel has been appointed brand ambassador for its sports betting services. Peter Schmeichel considered one of the greatest goalkeepers of all time joins Tipico Brand Ambassadors Michael Konsel (Austria goalkeeper 1985-1998) and Oliver Kahn (Germany 1994 – 2006).

All three brand ambassadors will be featured in Tipico’s upcoming Christmas TV marketing campaign which will be aired Austria, Denmark and Germany.

Jan Bolz, CEO of Tipico Ltd commented on the appointment of Schmeichel as Tipico Brand Ambassador: “We are excited about the prominent new signing of Peter Schmeichel! During his active career, Peter Schmeichel was not only incredibly successful, but he also enjoyed an untarnished reputation as a great sportsman. Schmeichel stands for success, sporting integrity and trust. These are values which the brand Tipico stands for as well. We are proud of our three brand ambassadors.”

Schmeichel commented on joining the Tipico team: “I am proudly looking forward to work as an ambassador for a serious betting provider like Tipico. It will be fun to work with my old colleagues. Now we are no longer competitors, but will work together to promote the brand Tipico.”

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