SBC News Voice of the Sports Betting Industry
Juan Pérez Hidalgo, the President of Colombian gambling regulator Coljuegos has launched new national campaign #LaJugadaPerfecta (#theperfectgame), raising public awareness of Colombia’s new gambling laws and licensed incumbents.
Coljuegos’ public awareness campaign was launched this weekend, ahead of the start of the CONMEBOL Copa America 2019 football tournament hosted in Brazil.
Entering what is anticipated to be Colombian betting’s busiest month, Pérez Hidalgo underlines the importance of supporting Coljuegos, seventeen licensed online gambling incumbents, raising critical funds for national projects and public services.
“Today, our licensed industry tells Colombian players that they can do #LaJugadaPerfecta at Copa América 2019, with all offers authorized by Coljuegos, which hold the guarantee to do so legally and responsibly” Pérez Hidalgo detailed to national media.
As President of Coljuegos, Pérez Hidalgo states that he will continue to advance the regulator’s efforts to eradicate illegal wagering services and black market activities related to gambling.
During 2018, Coljuegos worked on a joint taskforce with Colombia’s Tax Directorate and Federal Police, closing down 3,000 illegal gambling premises, whilst taking seizure of 2,800 illegal gambling machines and blocking 2,600 ‘black-market’ betting websites.
“From Coljuegos there is a permanent dialogue with the operators and together with the State entities, such as the National Police and the Attorney General of the Nation, the illegal offer of games of luck and chance is fought “
