SBC News Voice of the Sports Betting Industry
Gaming and slot machine brand Merkur Gaming enjoyed a successful week at the Peru Gaming Show, where all things World Cup took priority.
Held in the Peruvian capital of Lima, the 16th edition of the event coincided with Peru’s first involvement in a FIFA World Cup since 1982, resulting in a real party atmosphere throughout the city.
Merkur played its part by hosting a football-themed booth and displaying its top selling ‘made in Germany’ machines with over 100 individual games.
The football theme came to the fore right from the opening of the show, with the international members of the Merkur Gaming team showing their own football allegiance by wearing the official shirts of their own national team.
Alongside Merkur Gaming were other notable member companies of the Gauselmann Group; cash-handling experts GeWeTe and, taking a keen interest in the future of the much discussed forthcoming legalisation of igaming in Peru, edict and Cashpoint – the igaming specialists.
Tomas Mieles, LatAm Sales Director for Merkur Gaming, was enthusiastic about the show, saying: “This has been a great edition of Peru Gaming Show, particularly for Merkur Gaming. We have had more visitors than ever before, the reaction to our products and games has been excellent and the marketing team’s idea of giving the booth a football theme was exactly on point.
“I would like to congratulate the show organisers on a really excellent event and also thank our staff from Peru together with our international colleagues for the hard work and dedication they showed in demonstrating Merkur Gaming to be one of the top tier one companies currently working in the vibrant market that is gaming in Peru.”
