Paddy Power introduces new digital self-exclusion process

Paddy Power is aiming to strengthen its responsible gambling methods with the implementation of its new electronic self-exclusion process, which utilises an in-shop app for all of its UK-based shops.

Replacing the old method of paper based method of self-exclusions, the new format, which is powered by the shop tablets, serves as a more efficient method in safeguarding vulnerable customers from potentially being exposed to problem gambling.

David Newton Managing Director of Retail at Paddy Power commented: “Providing quick support for customers who want to self-exclude is a key element of our responsible gambling agenda. We believe that this new process will make self-exclusion easier and quicker for our customers and hope that other retail betting-operators join us in providing this service.”

Having successfully passed a trial period in Paddy Power shops throughout the Kent area, the new innovation produced by the Responsible Gambling Consultancy Ltd and available to all UK operators, will be rolled out in Paddy Power all over the country, with its implementation expected to be complete by June.

The new innovation follows on from the UK Gambling Commission outlining that it wants to further safeguard online gambling, furthermore, it’s expected to be followed up by the implementation of an online operator wide self-exclusion scheme, by Gamstop.  

Check Also

William Hill leadership forgoes 2020 incentives to protect retail workforce

Ulrik Bengtsson Group Chief Executive of William Hill Plc has agreed to relinquish his executive performance …

SBC Digital Summit Leadership in Betting Track

Leading CEOs to shape post-pandemic future for betting industry at SBC Digital Summit

The opening day of the SBC Digital Summit will see many of the industry’s highest-profile …

Stars Group institutional advisors back Flutter combination

Supporting its current merger schedule, the board of The Stars Group Inc (TSG) has revealed …