SBC News Voice of the Sports Betting Industry
Playtech Plc sports betting division Playtech BGT (PBS) has detailed that it has begun its rollout of software and systems provisions of Self-Service Betting Terminals (SSBTs) for OPAP, Greece’s largest betting/gambling operator.
Having secured its OPAP partnership in February of this year, PBS acts as the exclusive supplier of SSBTs provisions for the operator which currently services + 4,500 betting points.
Further to SSBTs provisions, PBS will deliver a new customised over-the-counter sports betting solution specifically tailored for Greek market consumers.
Detailing the delivery of OPAP’s new SSBT provisions combined with a customised OTC solution, PBS states that its client will have the optimal retail product for its market with more than 25,000 in-play markets made available.
The OPAP partnership represents one of PBS biggest SSBT deliveries, with the company targeting complete product deployment within the next 12 months.
Dr. Armin Sageder, Chief Executive Officer of Playtech BGT Sports, commented on the OPAP delivery: “The agreement with OPAP is a milestone for Playtech BGTSports and we are proud to be supplying such an important lottery supplier with our solutions.
“There are multiple opportunities to further develop our relationship as OPAP looks to enhance its digital retail offering and we believe today’s agreement marks the start of a long and successful relationship.”
