SBC News Voice of the Sports Betting Industry
Ladbrokes has announced that its Managing Director of Digital Jim Mullen is to be the next Chief Executive, taking over on April 1st from Richard Glynn. Mullen joined the business in November 2013 after three years at William Hill where he was COO of their on line operations.
Since arriving at Ladbrokes he has led the operational transformation of Ladbrokes’ Digital business delivering new products, new systems and established a strong working relationship with key digital partner Playtech.
Chairman Peter Erskine said: “We conducted an extensive search to identify Richard Glynn’s successor. We attracted a number of strong external candidates. We wanted a combination of industry experience with strong digital skills, a proven record of operational delivery and the leadership ability to capitalise on the opportunities for growth that are now ahead of us.
“Since Jim’s arrival in the business, less than 18 months ago, he has helped transform our Digital operations. He has built and led a strong team and won the respect of his colleagues and the confidence of the Board through successful delivery of a new competitive and innovative digital offer that has delivered growth.
“The Board is confident that Jim can use the leadership qualities he has displayed in the Digital team to take forward the wider Ladbrokes’ business. Ladbrokes has gone through extensive change and Jim’s task will be to build on the strong foundations laid and make us compete even more effectively, deliver a robust growing business and build scale. He faced tough competition from strong external candidates but emerged as the unanimous choice.”
Mullen commented: “I am delighted to become Chief Executive of Ladbrokes. The business has undergone rapid change and we have laid good foundations from which to grow but there remains much to do. We have a strong brand, competitive products and excellent people throughout the business. I am looking forward to working with my colleagues to make the most of the opportunities ahead to grow the Ladbrokes business.”
