SBC News Voice of the Sports Betting Industry
With the Premier League making its much anticipated return last weekend, Mansion Group has announced that re-signing of its partnership with AFC Bournemouth in the pair’s fourth consecutive season working together.
Since the Cherries’ debut season in one of the world’s most thrilling and viewed football leagues, the online gaming group have been proud to support the Bournemouth team.
The newly-extended partnership allows the gaming operator and club to continue their long-standing relationship, and will see the two brands working closely on a range of commercial projects and mutually beneficial marketing activities, to reach and reward both club fans and Mansion’s members.
With the launch of their new sportsbook product, MansionBet, the Mansion Group have signed a number of tactical partnerships across the sporting world in recent months; covering boxing, pool, horseracing and even comedy, via the sponsorship of football’s funny man, Darren Farley.
After years of working together, Mansion commented that they felt loyal towards Bournemouth, and considered the club and their fans to be extended family.
Rob Mitchell, Commercial Director at AFC Bournemouth, commented: “I’m delighted that we have extended our partnership with Mansion Group.
“Mansion Group have been a great supporter of the club throughout our time in the Premier League, helping raise the club’s global profile, and I look forward to continuing to work with them.”
