SBC News Voice of the Sports Betting Industry
Midland’s football club West Bromwich Albion (West Brom) has announced that it has extended its betting partnership with bet365, in time for the start of the 2015/2016 Premier League season.
The renewal comes despite there being one year remaining on the existing agreement between the two parties. The Stoke based operator will continue to serve as The Albion’s UK and European betting partner.
Bet365 will continue to be promoted throughour the Hawthorns Stadium (capacity 27,000) on match days, and throughout West Brom’s digital and social media inventory. The online betting operator will further support the football club’s community initiatives
George Harborne, Head of Partnerships at West Bromwich Albion said: “We are delighted to secure this agreement with bet365 and to continue the relationship we have had with the brand for a number of seasons.”
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George Harborne, Head of Partnerships at West Bromwich Albion will be speaking at the 2015 Betting on Football Conference – Emirates Stadium London 10 September. Click the below banner for more information.
