SBC News Voice of the Sports Betting Industry
Income Access suppliers of igaming marketing and partnership technologies announced the launch of its new digital marketing agency – ‘Access Digital’ offering support to operators and new igaming ventures looking to create growth through affiliate, SEO, Social media and content marketing channels.
Access Digital will act as a separate entity to Montreal based Income Access. The new igaming agency will specialise in data driven igaming player acquisition and marketing strategies, designed to bring players at best value ROI.
Initial Access Digital services will include igaming focused SEO, PPC, social media marketing, mobile marketing, email and affiliate/partnership marketing.
Nicky Senyard Chief Executive of Income Access commented on the launch of Access Digital “We’re excited to announce the imminent launch of Access Digital Marketing after what’s been a milestone year for the gaming industry, and the US market in particular,”
“We’re proud to be in a position to share what we’ve learned from new markets and support operators as they expand into the online space, We’ve built Income Access around data analytics, reporting transparency and ROI, and this focus will continue to anchor how we approach marketing strategy and implementation,”
