Finalists announced for Betting on Football Awards #bofawards

The finalists have been announced for next week’s Betting on Football Awards, hosted by SBC at the Playboy Club. The main Football Bookmaker of the Year award will be a three way fight between last year’s winners Bet365, Sky Bet and Unibet.

It is the second year of the Betting on Football Awards and the winners of each of the eight categories will be decided by delegates who attended the Betting on Football Conference (#bofcon) in an open vote.

SBC Managing Director Andrew McCarron explained: “We wanted the awards this year to be decided by the leading experts in the field of betting on football and realised that would have been everyone who attended our conference at Emirates Stadium in September. This way the winners of the awards will know they have been recognised by their peers for the outstanding work they have done this year.”

The Awards winners will be announed on the evening of Wednesday 2 December at the Playboy Club in Mayfair. The evening is free to attend, with free food and drinks, courtesy of the generous sponsors. Betradar is sponsoring the bar, with welcome drinks and energy drinks sponsored by Among the other sponsors are BetConstruct, Oddslife, Pinnacle Affiliates and Betmarkets. Anyone wishing to attend needs to register first here.

Betting on Football Awards – Finalists

Best Football Bookmaker Sponsored by Betradar


Sky Bet


Best Mobile Football Bookmaker

Sky Bet



Best Football Marketing Campaign

Ladbrokes – Papa John Pizza Offer

NetBet – Make Some Noise

Bwin – Thinking Man’s Bookie Marquee Content

Best Innovation Sponsored by BetConstruct

Betgenius – Betslip re-targeting

Inspired Gaming – Rush Football 2

1X2 Gaming – Virtual Betting Pro

Bet IT Best – Sports Betting Broker

Best Football Sponsorship Partnership

West Bromwich Albion – TLCBet

Football League/Derby County – Sky Bet

Hibernian – Marathonbet

Best Fantasy Football Product Sponsored by BetMarkets




Best Football Data Supplier Sponsored by Oddslife




GPS – Goalscorer Pricing & Settlement

Best Football Affiliate Sponsored by Pinnacle Affiliates


BD Sport

Team FA – Footy Accumulators



To see the judges’ comments, click here.

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