SportingTech has increased its African market share by closing a deal with MENA Sports Consulting, trading as BetOn in Uganda.
BetOn will be running off Sportingtech’s multi-management platform, Pulse, which combines sports, technology, casino games and betting into a single solution.
The Sportingtech platform is available through online, mobile and retail, utilising key features such as risk analysis tools, content and sportsbook management, powerful CRM and CMS systems for online business and a Cashier Application developed specifically for retail.
The igaming platform provider said that its retail-first feature requires no installation, is simple to use and can be “optimized to work with any hardware configuration”.
Vito Sesar, Business Development Manager at Sportingtech, added: “We are extremely happy to widen our impact in the African igaming market. Entering the Ugandan market with BetOn is a vital milestone.
“We aim to support the promising projects like BetOn in achieving their goals in setting the standard for online, mobile and retail betting excellence in Uganda.
“This is a great opportunity for both Sportingtech and BetOn to use and showcase the full power of our Pulse Platform.”