SBC News Voice of the Sports Betting Industry
GIVEMESPORT owners Breaking Data Corp has revealed plans to make a strategic manoeuvre into the betting and gaming world, via the strategic acquisition of Oryx Gaming for €7.5m.
Renaming the firm Bragg Gaming Group upon completion, ex-NetPlay TV Chief Financial Officer Akshay Kumar is set to be brought in to occupy a similar role, as Breaking Data plans to leverage sports news platform GIVEMESPORT’s loyal army of 26m Facebook fans.
Joining Kumar is Dominic Mansour as Chief Executive, whose prior experience counts a similar role at the Health Lottery and Managing Director of FullTilt Poker, who stated: “The acquisition of Oryx is the first step on the road to the creation of a new global gaming group. We plan to follow this with other acquisitions in the gaming sector, as we position Bragg Gaming as a next generation gaming company.
“The newly combined group will now have the opportunity to grow into gaming, and to leverage synergies through the combination of the businesses.
“GIVEMESPORT has a bigger following on Facebook than ESPN and Sky Sports and we plan to use this as a platform to grow into sports betting, initially in the UK, and further into the US, as it regulates following the decision in May 2018 by the United States Supreme Court to strike down, as an unconstitutional exercise of federal power, the nearly 30-year ban on sports betting under the Professional and Amateur Sports Protection Act, or PASPA.”
Further details of the deal will see Breaking Data pay an initial €1.5m on the signing of the share and purchase agreement, with a further €4.125m upon closing of the transaction.
The deal is also set to see current Oryx Chief Executive Matevz Mazij stay on upon completion of the deal, and he added: “The deal with Breaking Data is a fantastic opportunity to capitalise on our international expansion plans.
“In the last five years since Oryx was founded, it has developed into a leading global provider of turnkey solutions for top gaming and betting brands.”
Detailing plans to increase presence further still within the sports betting world, Breaking Data is to also launch GIVEMEBET, to compliment it’s GIVEMESPORT entity.
The new online sports betting arm of the organisation is to be formed in the mould of Sky Betting and Gaming, with further details to be released in due course.
