BetGames.TV continues growth with Efbet partnership

BetGames.TV has announced a fresh integration partnership with sportsbook and casino operator Efbet, meaning that the BetGames portfolio will now be available to players across Bulgaria.

As part of the partnership, BetGames.TV’s portfolio of live games, which include Bet on Poker, Dice, Lucky5, Lucky6, Lucky7, War of Bets and Wheel of Fortune are freely are can now be utilised by all Efbet’s users.

CEO of Efbet Martin Simeonov commented on the new partnership: “We are glad about our choice to make a content partnership with BetGames.TV as their livegames make the experience smooth and easy at all levels.”

Aistė Garnevičienė, COO of BetGames.TV added: “Stepping into the regulated Bulgarian gaming market with the leading online operator in this country was a great decision. We believe that our partnership will offer significant value to Efbet’s customers.”

In order to adapt BetGames.TV’s content for the country’s gaming market, the user interface and support pages have also been made available in Bulgarian.

The deal comes after BetGames.TV strengthened its portfolio of partners by agreeing a fresh partnership with South African operator, Hollywoodbets. At the time the supplier’s COO emphasised: “We feel lucky to have partnered with Hollywoodbets since the very beginning when BetGames.TV was still looking for the best strategic partner to enter the South African market.”

She continued: “Now after three years have passed we can confirm that it was the best decision resulting in a strong partnership which exceeded both of our expectations. Therefore, we are thrilled to be a part of Hollywoodbets’ huge plan to conquer the international market and help to drive further significant growth in this exciting period.”

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