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BtoBet and Kiron aim to boost world markets following link up

BtoBet and Kiron Interactive have announced the signing of a new agreement, aimed at boosting bookmakers and operators within the European, Latin American and African markets.

Industry platform provider BtoBet has detailed that through the new link up, licensees are to be provided with “very high quality content” and technology to appeal to a wider range of players

Kiron Interactive, the virtual games brand, is to see its full portfolio of 20 virtual sports and number games being made available to sports betting, casino and lottery businesses.

Steven Spartinos, CEO of Kiron Interactive, said: “Kiron is delighted to partner with BtoBet, a well-known and trusted brand in the industry.

“We are sure our full portfolio of titles will prove extremely popular across BtoBet’s network of operators and we look forward to building a long and beneficial relationship.

“This partnership will see the integration of Kiron’s full suite of games through BtoBet’s platforms – online and retail – in Europe, LatAm and Africa.”

Maja Janevska, BtoBet’s Integration Manager, commented: “Our advanced and flexible platforms – Neuron Games and Neuron Sports – based on Artificial intelligence, combined with Kiron Interactive’s Virtual Sports and games, will provide operators the possibility to elaborate unique offers, tailored for every single regulated market.

“Partnering with Kiron Interactive gives us the possibility to add an engaging and exciting selection of virtual sports and games to our always increasing suite of top offerings for our clients.

“Additionally, our sophisticated learning machine and algorithms enable operators to set up advanced rules for effective profiling and easy players management, mobile, online and retail.

“We also maintain progressive operation with true technology innovation and assure a close collaboration to achieve mutual satisfaction.”