GVC Holdings PLC announces the appointment of Liron Snir as CPO

Liron SnirGVC Holdings PLC is pleased to announce the appointment of Liron Snir to the newly created role of Chief Product Officer. Liron, the former Vice President of Product and Strategy of Playtech PLC, is recognised as one of the foremost product and technology experts in the online gaming industry over the last sixteen years.

As Vice President of Customer Relations for over six years, Liron managed Playtech’s customer portfolio and supported the business’ growth. Previously Liron spent six years at 888.com as Business Intelligence Team Leader, leading the company’s platform and database development.

In this new role Liron will be responsible for overseeing product management and the overall user experience. The new role was created following the acquisition of bwin.party digital entertainment on 1st February, and the appointment illustrates GVC’s ability to attract the best talent in the industry.

Kenny Alexander, CEO of GVC Holdings, commented: “The Company is delighted to welcome Liron, one of the leading professionals in the industry. Liron’s considerable expertise in online gaming, product development, product integration and platform assimilation will be an invaluable asset in ensuring growth follows the successful integration of GVC’s and bwin.party’s products, brands and operations.

“This appointment reflects our commitment to delivering best of breed products and services to our growing client base. It is testament to the merits of the GVC and bwin.party merger that the enlarged company can attract and retain such talent and we continue to seek further key appointments.”

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