SBC News Voice of the Sports Betting Industry
Amaya Inc has this morning announced that the New Jersey Division of Gaming Enforcement (DGE) has approved its operations to offer licensed online gambling services through PokerStars and Full Tilt brands.
The long awaited approval marks Amaya Inc’s entry into the US market, a key dynamic for the Toronto listed operators future corporate growth strategy.
Amaya brands will be distributed through a partnership with land based Resorts Casino Hotel in Atlantic City which will allow for the provisions of online poker and casino offerings in New Jersey, in accordance with state online gambling regulations.
Amaya CEO David Baazov was pleased to announce entry into the New Jersey market – “We are very pleased to add New Jersey to the long list of regulated markets that have found PokerStars and Full Tilt suitable to offer real-money online gaming,”
“I want to thank the DGE for their thorough and fair review of our business. We look forward to bringing our popular brands, innovative technology, marketing prowess and world-class security and game integrity to the growing New Jersey online gaming market. We anticipate providing additional details of our launch plans in the near future.”
Giving insight into its DGE application process, Amaya noted that New Jersey regulators had been extremely thorough in its review of its business and services
Amaya detailed that the DGE conducted sworn interviews with more than 70 individuals and visits to approximately a half dozen international jurisdictions, with further reviews of PokerStars and Full Tilt operations and technologies, in order to clear the brands for the provisions of regulated online gambling services to New Jersey consumers
