SBC News Voice of the Sports Betting Industry
Financial Stock brokers and corporate advisors Numis Corp have suggested that William Hill and Paddy Power explore a potential merger.
A Numis Corp statement on Tuesdays London fianancial trading, indicated that the conditions in the sports betting and gambling market, could see the potential merger of Paddy Power and William Hill.
“This would create a much more attractive investment than either alone,Taking the best from each company would result in a business with outstanding technology and marketing. Plus, we really like Will Power as a name for the company.”
Numis outlined that both companies have currently similar financial outlooks and future growth strategies, with William Hill and Paddy Power investing heavily in new markets such as Australia.
With incoming changes to UK igaming regulations and gambling taxation, Numis suggested that a merger between the two operators could become a future reality in order to create a gambling and sports betting power house.
Numis Corp have been following the performance of several igaming and gambling operators, last week the stockbroker indicated that bwin.party senior management would look to split and sell-off several business divisions.
