SBC News Voice of the Sports Betting Industry
Online gambling operator, ManBetX has expanded its portfolio of sponsorships, unveiling a record partnership with English Premier League side, Wolves.
As part of the long-term agreement, which is the the largest in the club’s history, and is signed ahead of a second successive Premier League campaign and first appearance in European competition for 40 years, ManBetX will see the international gaming company become the club’s new principal and shirt sponsor.
Wolves managing director Laurie Dalrymple commented: “We are delighted to welcome ManBetX as our new shirt sponsors as we enter another hugely exciting period for the football club.
“We had the opportunity to work with a new principal partner for the 2019/20 season and we felt that the scale and ambition of ManBetX was closely aligned to ours – I’m confident we can achieve great things in what is Wolves’ largest ever sponsorship deal.
“As the team moves at an exciting pace on the pitch, guiding us into Europe for the first time in 40 years, it’s essential development off it continues at a similar rate, and this deal represents huge progression.
“A large focus has been placed on developing our global audience, with the team heading to Nanjing and Shanghai for the Premier League Asia Trophy in July, and this deal will only expand our global reach, given the impressive reputation ManBetX has in Asia.”
Like last season, Wolves Academy shirts will be sponsored by the University of Wolverhampton, while a fresh sponsor to front junior shirts will be announced in the coming weeks.
Xavi Wong, ManBetX sponsorship director, added: “We are extremely proud to be able to partner with Wolves as we believe that, being together, we are able to make a huge impact in our respective fields.
“We are certain that our partnership will blossom and benefit both parties. We believe that Wolves are able to move us to greater heights and set us apart from our competitors.
“We are looking forward for this partnership and are excited for what the future holds for the both. Good luck to Wolves in the upcoming 2019/20 Premier League season.”
